Back to Stores
The California Beach Co. homepage screenshot

The California Beach Co.

thecaliforniabeachco.com
63/100
EcomScout

The California Beach Co. receives an EcomScout Rating of S (63/100), ranking #8,058 out of 998,272 Shopify stores we track. This Playpens and Accessories Baby & Kids store attracts 611.4K visits per year with estimated revenue of $52.8K - $123.2K/mo. It offers 47 products at an average price of $62.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$52.8K - $123.2K/mo
Est. Traffic/mo
50.9K
Products
47
Top Market
US (91%)
Top Channel
paid (35%)
Trustpilot
2.9/5 (17)

Store Intelligence Summary

Traffic breakdown: paid 35%, organic 17%, direct 15%, social 12%.

Product pricing: Average price of $62 (range: $8 – $199). Mid-range pricing strategy.

Ad spend: Estimated $3.2K/mo in paid search ($38.6K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 2.9/5 based on 17 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (91%), CA (4%), IN (2%).

Best-selling product: California Voyager Blanket ($48.97). Other top sellers include Pop 'N Go® Canopy, Pop 'N Go® Playpen, Pop 'N Go® LUXE Playpen Comfort Bundle.

How is the EcomScout Rating calculated? The S grade (63/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Playpens and Accessories Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$123K/mo
Total Stores
1
Avg Revenue
$123K/mo
Top 10% Threshold
$123K/mo

Competition Breakdown

100%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Playpens and Accessories market generates $0M/month across 1 stores
  • 100% are enterprise stores (>$100K/mo) — competitive market
  • This store outperforms 0% of Playpens and Accessories competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
57.1%
Pages/Visit
2.1
Avg. Time on Site
2m 15s
Avg. Product Price
$62

Range: $8 - $199

Rating Breakdown

Traffic Growth80/100
Business Quality80/100
Revenue Performance58/100
Trustpilot50/100
Marketing Efficiency46/100

Traffic Sources

paid35.5%
organic16.9%
direct15.4%
social12.5%
referral5.3%

Marketing & Ad Spend

Monthly Ad Spend

$3K

Google Ads estimate

Yearly Ad Budget

$39K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
beach tentEasy8K$0.45$396
beach umbrella8K$0.58$3.9K
playpenEasy7K$0.48$580
beach blanketEasy4K$3.42$1.2K
easy magic tricksEasy3K$0.27$5

Trustpilot Rating

2.9

17 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
90.7%
🇨🇦Canada
3.6%
🇮🇳India
2.5%
🇹🇷Turkey
2.3%
🇵🇭Philippines
0.9%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Wallet for Men, Mens Minimalist Wallet 9-13 Cards, Slim Compact Wallet with Money Clip & ID Window, RFID Blocking Smart Pop Up Card Wallet, Metal Aluminum Credit Card Holder Bifold Wallet

Wallet for Men, Mens Minimalist Wallet 9-13 Cards, Slim Compact Wallet with Money Clip & ID Window, RFID Blocking Smart Pop Up Card Wallet, Metal Aluminum Credit Card Holder Bifold Wallet

98
$25.63+185%
3 Packs Washed-Cotton Plain Baseball Cap, Vintage Adjustable Dad Hats Gift for Men/Women,Unstructured

3 Packs Washed-Cotton Plain Baseball Cap, Vintage Adjustable Dad Hats Gift for Men/Women,Unstructured

98
$11.99+104%
6 Pack Extra Heavy Duty Large Moving Bags with Strong Zipper & Comfortable Handles, Sturdy & Durable Clothes Storage Bags Totes Bins, Blue Packing Moving Boxes for College Supplies, Dark Blue

6 Pack Extra Heavy Duty Large Moving Bags with Strong Zipper & Comfortable Handles, Sturdy & Durable Clothes Storage Bags Totes Bins, Blue Packing Moving Boxes for College Supplies, Dark Blue

89
$26.99+214%
Stretch Tactical Belt for Men, Military Work Rigger Hiking 1.5" Elastic Nylon Web Ratchet Quick Release Belt

Stretch Tactical Belt for Men, Military Work Rigger Hiking 1.5" Elastic Nylon Web Ratchet Quick Release Belt

88
$14.98+150%
Explore all trending products

Frequently Asked Questions About The California Beach Co.

Is The California Beach Co. a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, The California Beach Co. is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is The California Beach Co. safe to buy from? Is it a scam?

The California Beach Co. has a Trustpilot rating of 2.9/5 based on 17 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (63/100).

What is The California Beach Co.'s EcomScout rating and what does it mean?

The California Beach Co. has an EcomScout rating of S (63/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does The California Beach Co. generate?

The California Beach Co. receives approximately 611.4K visits per year with estimated monthly revenue of $52.8K - $123.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does The California Beach Co. use?

We detected 12 Shopify apps on The California Beach Co., including Shop, Loox Photo Reviews, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Playpens and Accessories store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against The California Beach Co.. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Playpens and Accessories store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

The California Beach Co. Shopify store analysis • Playpens and AccessoriesBaby & Kids • Unlikely Dropshipper • Rating: S

Last updated: