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Thecraze

thecraze.in
46/100
EcomScout

Thecraze receives an EcomScout Rating of B+ (46/100), ranking #13,462 out of 139,234 Shopify stores we track. This Accessories Retail store attracts 8.5M visits per year with estimated revenue of $5.2K - $12.1K/mo. It offers 2.5K+ products.

Store descriptionShop online in India at Craze for exclusive, trendy everyday finds across bags, home essentials, toys, kitchen tools, beauty accessories, travel items, organisers, gifts and more. Discover stylish, useful products you won’t easily find elsewhere, with exciting deals, free delivery and everyday value across India.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$5.2K - $12.1K/mo
Est. Traffic/mo
712.3K
Products
2.5K+
Top Market
IN (97%)
Top Channel
Search (79%)
Trustpilot
1.4/5 (121)

Store Intelligence Summary

Traffic breakdown: Search 79%, Direct 9%, Paid Referrals 8%, Mail 2%. This indicates a content-driven organic growth strategy.

Ad spend: Estimated $2/mo in paid search ($24/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 1.4/5 based on 121 reviews. Mixed reviews — potential service or quality concerns.

Top markets: IN (97%), US (1%), PH (0%).

How is the EcomScout Rating calculated? The B+ grade (46/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Accessories Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$16.6M/mo
Total Stores
10,083
Avg Revenue
$2K/mo
Top 10% Threshold
$11K/mo

Competition Breakdown

34%
54%
9%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Accessories market generates $17M/month across 10,083 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 88% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Accessories stores earn $11K+/month
  • This store outperforms 86% of Accessories competitors
  • Belts shows highest opportunity with $2,360 median revenue and medium competition
  • High average order value ($183) suggests premium positioning works well
  • 135 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
54.7%
Pages/Visit
3.4
Avg. Time on Site
2m 17s

Rating Breakdown

Business Quality80/100
Traffic Growth65/100
Trustpilot50/100
Revenue Performance31/100
Marketing Efficiency29/100

Traffic Sources

Search79.2%
Direct9.2%
Paid Referrals8.3%
Mail1.6%
Social1.0%

Marketing & Ad Spend

Monthly Ad Spend

$2

Google Ads estimate

Yearly Ad Budget

$24

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo

Trustpilot Rating

1.4

121 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇮🇳India
97.5%
🇺🇸United States
1.5%
🇵🇭Philippines
0.5%
🇫🇷France
0.3%
🇯🇵Japan
0.2%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

crazemouth organpassport sleeve clearsauna suit for mencraze creative racing car building

Tech Stack & Apps

Browse All Apps →

Analytics

Google AnalyticsGoogle Tag Manager

E-commerce Platform

Shopify

Product Recommendations

WiserFrequently Bought Together

Pre-Order

Pre-Order

Reviews

Yotpo Reviews & UGCJudge.me Product ReviewsJudge.me

Upsell

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Products gaining popularity in Accessories right now, based on Amazon & Google Trends data.

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3 Packs Washed-Cotton Plain Baseball Cap, Vintage Adjustable Dad Hats Gift for Men/Women,Unstructured

3 Packs Washed-Cotton Plain Baseball Cap, Vintage Adjustable Dad Hats Gift for Men/Women,Unstructured

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Frequently Asked Questions About Thecraze

Is Thecraze a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Thecraze is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Thecraze safe to buy from? Is it a scam?

Thecraze has a Trustpilot rating of 1.4/5 based on 121 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is B+ (46/100).

What is Thecraze's EcomScout rating and what does it mean?

Thecraze has an EcomScout rating of B+ (46/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Thecraze generate?

Thecraze receives approximately 8.5M visits per year with estimated monthly revenue of $5.2K - $12.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Thecraze use?

We detected 2 Shopify apps on Thecraze, including Advanced Predictive Search, Judge.me Ali Reviews Importer. The store uses the "Copy of Variation Delivery Estimate Live (Wiser)" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Accessories store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Thecraze. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Accessories store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Thecraze Shopify store analysis • AccessoriesRetail • Unlikely Dropshipper • Rating: B+

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