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The Flying Fork

theflyingfork.com.au
46/100
EcomScout

The Flying Fork receives an EcomScout Rating of B+ (46/100), ranking #66,538 out of 1,119,668 Shopify stores we track. This Kitchenware Home & Garden store attracts 88.6K visits per year with estimated revenue of $6.0K - $13.2K/mo. It offers 2.5K+ products at an average price of A$95.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$6.0K - $13.2K/mo
Est. Traffic/mo
7.4K
Products
2.5K+
Top Market
AU (100%)
Top Channel
N/A
Trustpilot
3.7/5 (3)

Store Intelligence Summary

Product pricing: Average price of A$95 (range: A$3 – A$221) — ≈ $63 USD. Mid-range pricing strategy.

Ad spend: Estimated $35/mo in paid search ($420/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.7/5 based on 3 reviews. Good standing with customers.

Top markets: AU (100%).

Best-selling product: Evo Mill Salt/Pepper Grinder-Linen, 120mm (A$33). Other top sellers include Tablekraft Round Plate - 160mm, Soho, White Pebble: Pack of 6, Soho White Pebble Round Deep Bowl 200mm x 55mm / 1050ml: Pack of 6, Round Frypan - 280 x 45mm, Carbone Plus.

How is the EcomScout Rating calculated? The B+ grade (46/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Kitchenware Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$3.1M/mo
Total Stores
944
Avg Revenue
$3K/mo
Top 10% Threshold
$64K/mo

Competition Breakdown

32%
35%
21%
5%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Kitchenware market generates $3M/month across 944 stores
  • 7% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Kitchenware stores earn $64K+/month
  • This store outperforms 95% of Kitchenware competitors
  • Low average order value ($0) — consider bundling or upsells
  • 67 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
23.3%
Pages/Visit
5.7
Avg. Time on Site
19m 22s
Avg. Product Price
A$95

≈ $63 USD

Range: A$3 - A$221

Rating Breakdown

Business Quality80/100
Traffic Growth60/100
Trustpilot55/100
Revenue Performance33/100
Marketing Efficiency22/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$35

Google Ads estimate

Yearly Ad Budget

$420

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
wholesale glasswareEasy360$1.71$4.7K
glassware supplyEasy110$0.96-
commercial cutlery44$0.94$28
olympia wine glasses10--

Trustpilot Rating

3.7

3 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇺Australia
100.0%

Analysis

Strengths

  • High business quality and trust indicators
  • High-quality product catalog

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About The Flying Fork

Is The Flying Fork a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, The Flying Fork is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is The Flying Fork safe to buy from? Is it a scam?

The Flying Fork has a Trustpilot rating of 3.7/5 based on 3 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (46/100).

What is The Flying Fork's EcomScout rating and what does it mean?

The Flying Fork has an EcomScout rating of B+ (46/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does The Flying Fork generate?

The Flying Fork receives approximately 88.6K visits per year with estimated monthly revenue of $6.0K - $13.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does The Flying Fork use?

We detected 4 Shopify apps on The Flying Fork, including Shop, Gorgias, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Kitchenware store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against The Flying Fork. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Kitchenware store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

The Flying Fork Shopify store analysis • KitchenwareHome & Garden • Unlikely Dropshipper • Rating: B+

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