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The Humble Co.

thehumble.co

The Humble Co. strives to make sustainability the norm by offering eco-friendly oral care products that don’t compromise on functionality and quality.

38/100
EcomScout Rating
Rank #21,650 of 126,192
Products
105
Category Rank
#4640
in Wellness

Wellness Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$48.9M/mo
Total Stores
1,700
Avg Revenue
$29K/mo
Top 10% Threshold
$258K/mo

Competition Breakdown

26%
28%
14%
26%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Wellness market generates $49M/month across 1,700 stores
  • 26% are enterprise stores (>$100K/mo) — competitive market
  • Top 10% of Wellness stores earn $258K+/month
  • This store outperforms 89% of Wellness competitors
  • Low average order value ($0) — consider bundling or upsells
  • 450 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
33.7%
Pages/Visit
2.6
Avg. Time on Site
1m 3s
Avg. Product Price
$4

Range: $4 - $5

Rating Breakdown

Business Quality75/100
Traffic Growth45/100
Trustpilot45/100
Revenue Performance27/100
Marketing Efficiency21/100

Traffic Sources

Social0.0%
Paid Referrals0.0%
Mail0.0%
Referrals0.0%
Search0.0%
Direct0.0%

Trustpilot Rating

3.2

7 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
37.3%
🇸🇪Sweden
12.0%
🇬🇧United Kingdom
7.7%
🇩🇪Germany
7.0%
🇸🇬Singapore
4.6%

Analysis

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

the humble cohumblehumble brushhumble brush toothbrushhumbleco

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

ShopifyOpenCart

Pre-Order

Pre-Order

Payment

Apple PayGoogle Pay

Reviews

Judge.me Product ReviewsJudge.me

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

Analytics

Google Analytics

Trending Wellness Products

Products gaining popularity in Wellness right now, based on Amazon & Google Trends data.

Retrospec Solana Yoga Mat 1" Thick w/Nylon Strap for Men & Women - Non Slip Exercise Mat for Home Yoga, Pilates, Stretching, Floor & Fitness Workouts

Retrospec Solana Yoga Mat 1" Thick w/Nylon Strap for Men & Women - Non Slip Exercise Mat for Home Yoga, Pilates, Stretching, Floor & Fitness Workouts

78
$39.99+29%
Nature’s Bounty Zinc 50mg, Immune Support & Antioxidant Supplement, Promotes Skin Health, 1 Caplet Per Day, Gluten Free, 250 Vegetarian Caplets

Nature’s Bounty Zinc 50mg, Immune Support & Antioxidant Supplement, Promotes Skin Health, 1 Caplet Per Day, Gluten Free, 250 Vegetarian Caplets

73
$8.68+10%
Essential Oil for Dryer Balls, 15ml Lavender Rain, Natural Laundry Fragrance, Long-Lasting Fresh Scent, Wool Dryer Balls Ideal for Diffusers, Candle Making, Multi-Use for Home & DIY

Essential Oil for Dryer Balls, 15ml Lavender Rain, Natural Laundry Fragrance, Long-Lasting Fresh Scent, Wool Dryer Balls Ideal for Diffusers, Candle Making, Multi-Use for Home & DIY

69
$16.49+25%
SU JUABA 4 Fl Oz Tea Tree Essential Oil, 100% Natural Aromatherapy Oil for Toenail, Skin, Face, Hair, Shampoo - 118ML

SU JUABA 4 Fl Oz Tea Tree Essential Oil, 100% Natural Aromatherapy Oil for Toenail, Skin, Face, Hair, Shampoo - 118ML

68
$8.99+25%
See all trending Wellness products

Frequently Asked Questions About The Humble Co.

Is The Humble Co. a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, The Humble Co. is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is The Humble Co. safe to buy from? Is it a scam?

The Humble Co. has a Trustpilot rating of 3.2/5 based on 7 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B (38/100).

What is The Humble Co.'s EcomScout rating and what does it mean?

The Humble Co. has an EcomScout rating of B (38/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does The Humble Co. generate?

The Humble Co. receives approximately 416.5K visits per year with estimated monthly revenue of $5.9K - $13.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does The Humble Co. use?

We detected 2 Shopify apps on The Humble Co., including Klaviyo Reviews, Judge.me Ali Reviews Importer.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Wellness store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against The Humble Co.. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Wellness store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

The Humble Co. Shopify store analysis • WellnessHealthcare • Likely Dropshipper • Rating: B

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