The Magic Scent
themagicscent.comThe Magic Scent receives an EcomScout Rating of S (68/100), ranking #3,411 out of 879,970 Shopify stores we track. This Skincare Beauty & Personal Care store attracts 789.6K visits per year with estimated revenue of $76.2K - $148.2K/mo. It offers 77 products at an average price of $54.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: direct 43%, social 20%, paid 12%, organic 12%.
Product pricing: Average price of $54 (range: $3 – $159). Mid-range pricing strategy.
Ad spend: Estimated $9.5K/mo in paid search ($114.5K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 3.2/5 based on 44 reviews. Mixed reviews — potential service or quality concerns.
Top markets: US (65%), GB (22%), VN (7%).
Best-selling product: Fragrance Sample Box | 12 Best-Selling Diffuser Oil Scents ($19.95). Other top sellers include TMS 100, Heaven, Santal 70ml.
Skincare Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Skincare market generates $10M/month across 7,392 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •90% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Skincare stores earn $11K+/month
- •This store outperforms 89% of Skincare competitors
- •Cleansers shows highest opportunity with $1,540 median revenue and medium competition
- •High average order value ($183) suggests premium positioning works well
- •102 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Skincare
Best Selling Products
Range: $3 - $159
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$10K
Google Ads estimate
Yearly Ad Budget
$115K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| diffuserEasy | 45K | $0.69 | $4.4K |
| oil diffuser | 16K | $0.72 | $1.7K |
| scent | 14K | $1.06 | $6.5K |
| air freshenerEasy | 11K | $4.00 | $9.4K |
| reed diffuserEasy | 8K | $0.77 | $1.2K |
Trustpilot Rating
44 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
Shopify Theme
Tech Stack & Apps
Browse All Apps →Similar Stores
View all →Trending Skincare Products
Products gaining popularity in Skincare right now, based on Amazon & Google Trends data.
Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz
medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid, 0.45% BHA Salicylic Acid | Ideal for All, Korean Skin Care, 70 Pads (1 Pack)
Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack
CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce
Frequently Asked Questions About The Magic Scent
Is The Magic Scent a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, The Magic Scent is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is The Magic Scent safe to buy from? Is it a scam?
The Magic Scent has a Trustpilot rating of 3.2/5 based on 44 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (68/100).
What is The Magic Scent 's EcomScout rating and what does it mean?
The Magic Scent has an EcomScout rating of S (68/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does The Magic Scent generate?
The Magic Scent receives approximately 789.6K visits per year with estimated monthly revenue of $76.2K - $148.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does The Magic Scent use?
We detected 8 Shopify apps on The Magic Scent , including Shop, Stamped.io Product Reviews, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Skincare store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against The Magic Scent . Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Skincare store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.