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The Turmeric Co.

theturmeric.co
68/100
EcomScout

The Turmeric Co. receives an EcomScout Rating of S (68/100), ranking #1,342 out of 138,471 Shopify stores we track. This Beverages Food & Beverage store attracts 981.2K visits per year with estimated revenue of $154.8K - $343.9K/mo. It offers 78 products at an average price of $55.

Store descriptionThe Turmeric Co has spent 10 years’ developing products using the freshest and best quality ingredients to naturally enhance your health, visit our site now to find out more.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$154.8K - $343.9K/mo
Est. Traffic/mo
81.8K
Products
78
Top Market
GB (62%)
Top Channel
Search (51%)
Trustpilot
4.8/5 (783)

Store Intelligence Summary

Traffic breakdown: Search 51%, Direct 39%, Referrals 6%, Social 4%. This indicates a content-driven organic growth strategy.

Product pricing: Average price of $55. Mid-range pricing strategy.

Ad spend: Estimated $96/mo in paid search ($1.2K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.8/5 based on 783 reviews. Excellent reputation — customers rate this store highly.

Top markets: GB (62%), US (11%), VN (6%).

Best-selling product: Watermelon, Pomegranate & Lime
 250mL ($11.60). Other top sellers include Watermelon, Pineapple & Lemon
 250mL, Range Mixed Shot Box, Raw Turmeric Discovery 7-Shot Box.

How is the EcomScout Rating calculated? The S grade (68/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Beverages Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$8.0M/mo
Total Stores
3,675
Avg Revenue
$2K/mo
Top 10% Threshold
$18K/mo

Competition Breakdown

26%
58%
13%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Beverages market generates $8M/month across 3,675 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 84% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Beverages stores earn $18K+/month
  • This store outperforms 88% of Beverages competitors
  • Coffee shows highest opportunity with $2,291 median revenue and medium competition
  • 54 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
45.2%
Pages/Visit
1.9
Avg. Time on Site
31s
Avg. Product Price
$55

Range: $0 - $140

Rating Breakdown

Trustpilot95/100
Business Quality80/100
Revenue Performance73/100
Traffic Growth50/100
Marketing Efficiency43/100

Traffic Sources

Search50.8%
Direct38.9%
Referrals5.7%
Social4.1%
Paid Referrals0.5%

Marketing & Ad Spend

Monthly Ad Spend

$96

Google Ads estimate

Yearly Ad Budget

$1K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
turmeric102K$0.57$22.2K
www.vitaminshoppe.comEasy1K$0.25$14
turmeric shotsEasy440--
turmeric shots recipeEasy44--

Trustpilot Rating

4.8

783 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
62.1%
🇺🇸United States
10.6%
🇻🇳Vietnam
5.9%
🇮🇳India
5.0%
🇨🇦Canada
3.7%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Shopify Theme

Detecting theme...

Top Keywords

turmericturmeric cothe turmeric coturmeric shotstumeric co

Tech Stack & Apps

Browse All Apps →

Analytics

Google AnalyticsGoogle Tag ManagerMicrosoft ClarityHotjar

Payment

KlarnaShopify PaymentsAfterpayPayPal

Reviews

Yotpo Reviews & UGCYotpoTrustpilotTrustpilot

CDN

AWS CloudFront

A/B Testing

Convert

E-commerce Platform

Shopify

Trending Beverages Products

Products gaining popularity in Beverages right now, based on Amazon & Google Trends data.

Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Black Cherry

Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Black Cherry

71
$29.99+25%
bella 4 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits Sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk

bella 4 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits Sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk

71
$39.99+85%
Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Lost Signal

Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Lost Signal

68
$29.99+25%
Culligan with ZeroWater Technology Replacement Filter 3-Pack, 5-Stage Advanced Water Filter – IAPMO Certified to Reduce Lead, Total PFAS (Forever Chemicals), Mercury, Fluoride, and Chlorine

Culligan with ZeroWater Technology Replacement Filter 3-Pack, 5-Stage Advanced Water Filter – IAPMO Certified to Reduce Lead, Total PFAS (Forever Chemicals), Mercury, Fluoride, and Chlorine

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$39.03+38%
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Frequently Asked Questions About The Turmeric Co.

Is The Turmeric Co. a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, The Turmeric Co. is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is The Turmeric Co. safe to buy from? Is it a scam?

The Turmeric Co. has a Trustpilot rating of 4.8/5 based on 783 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (68/100).

What is The Turmeric Co.'s EcomScout rating and what does it mean?

The Turmeric Co. has an EcomScout rating of S (68/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does The Turmeric Co. generate?

The Turmeric Co. receives approximately 981.2K visits per year with estimated monthly revenue of $154.8K - $343.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does The Turmeric Co. use?

We detected 5 Shopify apps on The Turmeric Co., including Notifications by Modd Apps, Sauce: Instagram, TikTok & UGC, Omniconvert AB testing + CRO and more. The store uses the "Theme_v4.2.19-json-ld" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Beverages store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against The Turmeric Co.. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Beverages store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

The Turmeric Co. Shopify store analysis • BeveragesFood & Beverage • Unlikely Dropshipper • Rating: S

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