Back to Stores
toby-black.com homepage screenshot

toby-black.com

toby-black.com
64/100
EcomScout

toby-black.com receives an EcomScout Rating of S (64/100), ranking #5,601 out of 776,849 Shopify stores we track. This Pet Supplies Pets store attracts 1.1M visits per year with estimated revenue of $60.0K - $120.0K/mo. It offers 107 products at an average price of HK$297.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$60.0K - $120.0K/mo
Est. Traffic/mo
88.7K
Products
107
Top Market
TW (40%)
Top Channel
N/A
Est. Ad Spend/mo
$36

Store Intelligence Summary

Product pricing: Average price of HK$297 (range: HK$117 – HK$510) — ≈ $39 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $36/mo in paid search ($432/yr). Lean ad budget — primarily relying on organic or social channels.

Top markets: TW (40%), US (24%), PH (12%).

Best-selling product: "Skateboarding Lucky Cat" - Fortune in motion (HK$471). Other top sellers include "Echo Cat" - For here, there, and later, "CATIGER" - Confidence with claws, Black Fur Bag Strap/Wrist Strap with Phone Strap Adapter.

How is the EcomScout Rating calculated? The S grade (64/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Pet Supplies Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$17.0M/mo
Total Stores
5,817
Avg Revenue
$3K/mo
Top 10% Threshold
$49K/mo

Competition Breakdown

32%
38%
20%
4%
6%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Pet Supplies market generates $17M/month across 5,817 stores
  • 6% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Pet Supplies stores earn $49K+/month
  • This store outperforms 94% of Pet Supplies competitors
  • Low average order value ($0) — consider bundling or upsells
  • 321 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
55.7%
Pages/Visit
5.6
Avg. Time on Site
2m 41s
Avg. Product Price
HK$297

≈ $39 USD

Range: HK$117 - HK$510

Rating Breakdown

Traffic Growth90/100
Business Quality90/100
Revenue Performance80/100
Marketing Efficiency22/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$36

Google Ads estimate

Yearly Ad Budget

$432

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
cat purseEasy660$0.60$156
toby blackEasy135--
black cat bagEasy44--
artecobags12--

Top Countries

🇹🇼Taiwan
39.7%
🇺🇸United States
24.3%
🇵🇭Philippines
11.7%
🇮🇩Indonesia
7.9%
🇹🇭Thailand
5.3%

Analysis

Strengths

  • Strong revenue performance and growth
  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates

Shopify Theme

Detecting theme...

Trending Pet Supplies Products

Products gaining popularity in Pet Supplies right now, based on Amazon & Google Trends data.

Zeaxuie 9 Pack Luxury Puppy Toys for Teething Small Dogs, Puppy Chew Toys with Cute Squeaky Dog Toys, Ball and More Rope Dog Chew Toys

Zeaxuie 9 Pack Luxury Puppy Toys for Teething Small Dogs, Puppy Chew Toys with Cute Squeaky Dog Toys, Ball and More Rope Dog Chew Toys

97
$8.99+194%
Purina Fancy Feast Gravy Lovers Poultry and Beef Grilled Gourmet Wet Cat Food Variety Pack - (Pack of 30) 3 oz. Cans

Purina Fancy Feast Gravy Lovers Poultry and Beef Grilled Gourmet Wet Cat Food Variety Pack - (Pack of 30) 3 oz. Cans

92
$28.06+216%
Vceoa 17.5x11x11 Inches Cat, Dog Carrier for Pets Up to 16 Lbs, Soft-Sided Cat Bag Animal Carriers Travel Puppy Carry As a Toy of Fabric Pet Home

Vceoa 17.5x11x11 Inches Cat, Dog Carrier for Pets Up to 16 Lbs, Soft-Sided Cat Bag Animal Carriers Travel Puppy Carry As a Toy of Fabric Pet Home

91
$19.99+166%
Best Pet Supplies Interactive Squeaky Dog Chew Toy, Ideal Dog Toys for Chewers, Small, Medium & Large Dogs, and Fetch Lovers - Crinkle Duck (Yellow), Large

Best Pet Supplies Interactive Squeaky Dog Chew Toy, Ideal Dog Toys for Chewers, Small, Medium & Large Dogs, and Fetch Lovers - Crinkle Duck (Yellow), Large

88
$6.79+123%
See all trending Pet Supplies products

Frequently Asked Questions About toby-black.com

Is toby-black.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, toby-black.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is toby-black.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for toby-black.com. However, our EcomScout rating is S (64/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is toby-black.com's EcomScout rating and what does it mean?

toby-black.com has an EcomScout rating of S (64/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does toby-black.com generate?

toby-black.com receives approximately 1.1M visits per year with estimated monthly revenue of $60.0K - $120.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does toby-black.com use?

App detection data for toby-black.com is being updated.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Pet Supplies store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against toby-black.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Pet Supplies store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

toby-black.com Shopify store analysis • Pet SuppliesPets • Unlikely Dropshipper • Rating: S

Last updated: