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Truegrace

truegrace.co.uk
A
52/100
EcomScout

Truegrace receives an EcomScout Rating of A (52/100), ranking #42,701 out of 1,192,792 Shopify stores we track. This Pet Supplies Pets store attracts 91.8K visits per year with estimated revenue of $7.8K - $15.6K/mo. It offers 416 products at an average price of £31.

Analysis by EcomScout Research Team · How we calculate ratings

Pet SuppliesPetsPet Food
Est. Revenue/mo
$7.8K - $15.6K/mo
Est. Traffic/mo
7.7K
Products
416
Top Market
GB (49%)
Top Channel
N/A
Trustpilot
4.7/5 (162)

Store Intelligence Summary

Product pricing: Average price of £31 (range: £3 – £50) — ≈ $39 USD. Budget-friendly positioning targeting volume sales.

0

Customer trust: Trustpilot score 4.7/5 based on 162 reviews. Excellent reputation — customers rate this store highly.

Top markets: GB (49%), US (34%), IN (10%).

Best-selling product: Portobello Oud 200ml Room Diffuser Refill (£30). Other top sellers include Orangery 200ml Room Diffuser Refill, Rosemary & Eucalyptus 200ml Room Diffuser Refill, Seashore 200ml Room Diffuser Refill.

How is the EcomScout Rating calculated? The A grade (52/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Pet Supplies Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$31.3M/mo
Total Stores
10,456
Avg Revenue
$3K/mo
Top 10% Threshold
$52K/mo

Competition Breakdown

33%
36%
20%
4%
6%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Pet Supplies market generates $31M/month across 10,456 stores
  • •6% are enterprise stores (>$100K/mo) — achievable market
  • •Top 10% of Pet Supplies stores earn $52K+/month
  • •This store outperforms 94% of Pet Supplies competitors
  • •Low average order value ($0) — consider bundling or upsells
  • •620 enterprise stores (>$100K/mo) proves scalability in this market

Top Apps in Pet Supplies

Shop84%Block62%Judge.me Product Reviews32%Pre-Order27%

Best Selling Products

Portobello Oud 200ml Room Diffuser Refill#1

Portobello Oud 200ml Room Diffuser Refill

£30≈ $38

Orangery 200ml Room Diffuser Refill#2

Orangery 200ml Room Diffuser Refill

£30≈ $38

Rosemary & Eucalyptus 200ml Room Diffuser Refill#3

Rosemary & Eucalyptus 200ml Room Diffuser Refill

£30≈ $38

Seashore 200ml Room Diffuser Refill#4

Seashore 200ml Room Diffuser Refill

£30≈ $38

Portobello Oud Classic Candle#5

Portobello Oud Classic Candle

£40≈ $51

Moroccan Rose 200ml Room Diffuser Refill#6

Moroccan Rose 200ml Room Diffuser Refill

£30≈ $38

Black Lily 200ml Room Diffuser Refill#7

Black Lily 200ml Room Diffuser Refill

£30≈ $38

Portobello Oud 250ml Room Diffuser#8

Portobello Oud 250ml Room Diffuser

£50≈ $64

Library Classic Candle#9

Library Classic Candle

£40≈ $51

Amber 200ml Room Diffuser Refill#10

Amber 200ml Room Diffuser Refill

£28≈ $36

Analyzing...
Bounce Rate
46.2%
Pages/Visit
2.0
Avg. Time on Site
21s
Avg. Product Price
£31

≈ $39 USD

Range: £3 - £50

Rating Breakdown

Trustpilot90/100
Business Quality86/100
Traffic Growth70/100
Revenue Performance31/100
Marketing Efficiency12/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Top Paid Keywords

KeywordVolumeCPCCost/mo

Trustpilot Rating

4.7

162 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
48.9%
🇺🇸United States
33.8%
🇮🇳India
9.8%
🇵🇰Pakistan
7.6%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (14)

ShopTrustpilot3.5Loox Photo Reviews4.9Smile.io Rewards & Loyalty4.9Klaviyo: Email Marketing & SMSForm Builder4.8Frequently Bought Together4.9Bundle DiscountWishlistBlockEcomsend4.9SecomFaire: Sell Wholesale4.6Faire: Buy Wholesale4.9

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Trending Pet Supplies Products

Products gaining popularity in Pet Supplies right now, based on Amazon & Google Trends data.

Amazon Basics Leak-Proof Dog and Puppy Potty Training Pee Pads with Quick-Dry 5-Layer Super Absorbent Design, Regular Size 22 x 22 inch, Blue & White, 100 Count

Amazon Basics Leak-Proof Dog and Puppy Potty Training Pee Pads with Quick-Dry 5-Layer Super Absorbent Design, Regular Size 22 x 22 inch, Blue & White, 100 Count

55
$18.99+58%
Dr. Elsey's Ultra UnScented Clumping Clay Cat Litter 40 lb. Bag

Dr. Elsey's Ultra UnScented Clumping Clay Cat Litter 40 lb. Bag

51
$22.99+50%
Amazon Basics Dog Poop Leak Proof Bags with Dispenser and Leash Clip, Unscented, 13" x 9" Large Size, 300 Count

Amazon Basics Dog Poop Leak Proof Bags with Dispenser and Leash Clip, Unscented, 13" x 9" Large Size, 300 Count

45
$9.30+8%
Temptations Classic Crunchy and Soft Cat Treats, Tasty Chicken, 30 oz | Under 2 calories per treat, crunchy outside & soft inside, resealable tub, use as meal or topper, 100% complete & balanced

Temptations Classic Crunchy and Soft Cat Treats, Tasty Chicken, 30 oz | Under 2 calories per treat, crunchy outside & soft inside, resealable tub, use as meal or topper, 100% complete & balanced

44
$15.48+11%
See all trending Pet Supplies products

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Frequently Asked Questions About Truegrace

Is Truegrace a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Truegrace is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.

Is Truegrace safe to buy from? Is it a scam?

Truegrace has a Trustpilot rating of 4.7/5 based on 162 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A (52/100).

What is Truegrace's EcomScout rating and what does it mean?

Truegrace has an EcomScout rating of A (52/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Truegrace generate?

Truegrace receives approximately 91.8K visits per year with estimated monthly revenue of $7.8K - $15.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Truegrace use?

We detected 14 Shopify apps on Truegrace, including Shop, Trustpilot, Loox Photo Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Pet Supplies store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Truegrace. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Pet Supplies store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Truegrace Shopify store analysis • Pet Supplies • Pets • Likely Dropshipper • Rating: A

Last updated: August 10, 2026

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