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62/100
EcomScout

Truffle receives an EcomScout Rating of S (62/100), ranking #8,915 out of 971,143 Shopify stores we track. This Travel Accessories Beauty & Personal Care store attracts 309.8K visits per year with estimated revenue of $41.1K - $79.8K/mo. It offers 26 products at an average price of $75.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$41.1K - $79.8K/mo
Est. Traffic/mo
25.8K
Products
26
Top Market
US (77%)
Top Channel
N/A
Trustpilot
2.8/5 (3)

Store Intelligence Summary

Product pricing: Average price of $75 (range: $25 – $158). Mid-range pricing strategy.

Ad spend: Estimated $9.3K/mo in paid search ($111.4K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 2.8/5 based on 3 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (77%), CA (9%), IN (8%).

Best-selling product: Clarity Packing Cube Trio - Final Sale ($51). Other top sellers include Clarity Jetset Case, Clarity Mini Jetset Case, Clarity Jumbo Jetset Case.

How is the EcomScout Rating calculated? The S grade (62/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Travel Accessories Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$282K/mo
Total Stores
171
Avg Revenue
$2K/mo
Top 10% Threshold
$63K/mo

Competition Breakdown

42%
36%
11%
5%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Travel Accessories market generates $0M/month across 171 stores
  • 7% are enterprise stores (>$100K/mo) — achievable market
  • 78% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Travel Accessories stores earn $63K+/month
  • This store outperforms 97% of Travel Accessories competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
53.0%
Pages/Visit
1.6
Avg. Time on Site
17s
Avg. Product Price
$75

Range: $25 - $158

Rating Breakdown

Business Quality80/100
Traffic Growth75/100
Revenue Performance58/100
Marketing Efficiency55/100
Trustpilot45/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$9K

Google Ads estimate

Yearly Ad Budget

$111K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
truffleEasy69K$0.55$69
gift card45K$1.46$63.0K
gift cards45K$1.37$35.5K
makeup organizerEasy12K$0.61$2.9K
online gift cards8K$1.50$6.2K

Trustpilot Rating

2.8

3 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
77.1%
🇨🇦Canada
8.5%
🇮🇳India
8.0%
🇵🇰Pakistan
6.3%

Analysis

Strengths

  • High business quality and trust indicators

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Wallet for Men, Mens Minimalist Wallet 9-13 Cards, Slim Compact Wallet with Money Clip & ID Window, RFID Blocking Smart Pop Up Card Wallet, Metal Aluminum Credit Card Holder Bifold Wallet

Wallet for Men, Mens Minimalist Wallet 9-13 Cards, Slim Compact Wallet with Money Clip & ID Window, RFID Blocking Smart Pop Up Card Wallet, Metal Aluminum Credit Card Holder Bifold Wallet

98
$25.63+185%
3 Packs Washed-Cotton Plain Baseball Cap, Vintage Adjustable Dad Hats Gift for Men/Women,Unstructured

3 Packs Washed-Cotton Plain Baseball Cap, Vintage Adjustable Dad Hats Gift for Men/Women,Unstructured

98
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6 Pack Extra Heavy Duty Large Moving Bags with Strong Zipper & Comfortable Handles, Sturdy & Durable Clothes Storage Bags Totes Bins, Blue Packing Moving Boxes for College Supplies, Dark Blue

6 Pack Extra Heavy Duty Large Moving Bags with Strong Zipper & Comfortable Handles, Sturdy & Durable Clothes Storage Bags Totes Bins, Blue Packing Moving Boxes for College Supplies, Dark Blue

89
$26.99+214%
Stretch Tactical Belt for Men, Military Work Rigger Hiking 1.5" Elastic Nylon Web Ratchet Quick Release Belt

Stretch Tactical Belt for Men, Military Work Rigger Hiking 1.5" Elastic Nylon Web Ratchet Quick Release Belt

88
$14.98+150%
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Frequently Asked Questions About Truffle

Is Truffle a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Truffle is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Truffle safe to buy from? Is it a scam?

Truffle has a Trustpilot rating of 2.8/5 based on 3 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (62/100).

What is Truffle's EcomScout rating and what does it mean?

Truffle has an EcomScout rating of S (62/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Truffle generate?

Truffle receives approximately 309.8K visits per year with estimated monthly revenue of $41.1K - $79.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Truffle use?

We detected 7 Shopify apps on Truffle, including Shop, Stamped.io Product Reviews, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Travel Accessories store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Truffle. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Travel Accessories store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Truffle Shopify store analysis • Travel AccessoriesBeauty & Personal Care • Unlikely Dropshipper • Rating: S

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