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typology.com

typology.com

We study the right ingredients for each skin typology. Our skincare is naturally active, sustainable, vegan, and made in France.

78/100
EcomScout Rating
Rank #49 of 125,475
Products
N/A
Category Rank
#25
in Skincare

Skincare Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$9.6M/mo
Total Stores
7,392
Avg Revenue
$1K/mo
Top 10% Threshold
$11K/mo

Competition Breakdown

42%
48%
8%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Skincare market generates $10M/month across 7,392 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 90% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Skincare stores earn $11K+/month
  • This store outperforms 89% of Skincare competitors
  • Cleansers shows highest opportunity with $1,540 median revenue and medium competition
  • High average order value ($183) suggests premium positioning works well
  • 102 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
51.4%
Pages/Visit
2.5
Avg. Time on Site
1m 33s

Rating Breakdown

Trustpilot90/100
Marketing Efficiency90/100
Business Quality80/100
Revenue Performance76/100
Traffic Growth65/100

Traffic Sources

Search61.2%
Direct19.0%
Social7.6%
Paid Referrals4.5%
Referrals3.8%
Mail1.8%

Marketing & Ad Spend

Monthly Ad Spend

$53K

Google Ads estimate

Yearly Ad Budget

$631K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
soap118K$1.14$4.9K
makeup110K$0.88$73.0K
skin78K$0.68$410
face masks73K$2.32$7.1K
typographyEasy62K$0.50$22

Trustpilot Rating

3.9

2,486 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇫🇷France
42.3%
🇺🇸United States
27.2%
🇩🇪Germany
5.6%
🇬🇧United Kingdom
3.2%
🇧🇪Belgium
2.7%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume
  • Strong marketing efficiency and ROI

Weaknesses

  • Product catalog quality is poor

Recommendations

  • Enhance product descriptions, add more images, and expand catalog

Shopify Theme

Detecting theme...

Top Keywords

typologytypologietypology parisacide glycoliqueyepoda

Tech Stack & Apps

A/B Testing

AB Tasty

E-commerce Platform

Shopify

Analytics

Google Tag ManagerGoogle Analytics

Email Marketing

Klaviyo: Email Marketing & SMS

Trending Skincare Products

Products gaining popularity in Skincare right now, based on Amazon & Google Trends data.

Glow Recipe Watermelon Niacinamide Dew Drops, Travel Size, Korean Niacinamide Serum Drops, Hydrating Face Serum + Primer & Liquid Highlighter, Hyaluronic Acid, Dewy Glow (15ml)

Glow Recipe Watermelon Niacinamide Dew Drops, Travel Size, Korean Niacinamide Serum Drops, Hydrating Face Serum + Primer & Liquid Highlighter, Hyaluronic Acid, Dewy Glow (15ml)

80
$20.00+81%
Glow Recipe PHA + BHA Face Toner, Korean Exfoliating Toner for Pores, Gentle Chemical Exfoliant + Hydrating Toner, Watermelon, Cactus Water + Glycerin (150ml)

Glow Recipe PHA + BHA Face Toner, Korean Exfoliating Toner for Pores, Gentle Chemical Exfoliant + Hydrating Toner, Watermelon, Cactus Water + Glycerin (150ml)

78
$36.00+42%
grace & stella Retinol Under Eye Patches for Puffy Eyes & Dark Circles - Restoring Gel Under Eye Masks with Hyaluronic Acid - Birthday Gifts for Women, Bachelorette Party Favors (Purple, 24 Pairs)

grace & stella Retinol Under Eye Patches for Puffy Eyes & Dark Circles - Restoring Gel Under Eye Masks with Hyaluronic Acid - Birthday Gifts for Women, Bachelorette Party Favors (Purple, 24 Pairs)

76
$17.95+14%
The Ordinary Natural Moisturizing Factors + Hyaluronic Acid, Lightweight Hydrator for Skin Barrier Support & Hydration

The Ordinary Natural Moisturizing Factors + Hyaluronic Acid, Lightweight Hydrator for Skin Barrier Support & Hydration

69
$9.62
See all trending Skincare products

Frequently Asked Questions About typology.com

Is typology.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, typology.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is typology.com safe to buy from? Is it a scam?

typology.com has a Trustpilot rating of 3.9/5 based on 2,486 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (78/100).

What is typology.com's EcomScout rating and what does it mean?

typology.com has an EcomScout rating of S (78/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does typology.com generate?

typology.com receives approximately 17.8M visits per year with estimated monthly revenue of $1.0M - $2.4M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does typology.com use?

App detection data for typology.com is being updated. The store uses the "Unknown" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Skincare store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against typology.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Skincare store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

typology.com Shopify store analysis • SkincareBeauty & Personal Care • Unlikely Dropshipper • Rating: S

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