Traffic breakdown: direct 44%, organic 33%, social 21%, referral 3%.
Product pricing: Average price of $36 (range: $16 – $60). Budget-friendly positioning targeting volume sales.
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Top markets: US (75%), AU (10%), CA (8%).
Best-selling product: No Future shirt ($30). Other top sellers include Mercenary Plush Keychain, Darcy Keychain, Cope Cat Necklace.
How is the EcomScout Rating calculated? The B grade (37/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score.
Learn more about our methodology.