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WAFÚÚ JAPAN homepage screenshot

WAFÚÚ JAPAN

wafuu.com

'WAFUU JAPAN' is a Japanese company owned by Qrestia Inc. that ships Japanese products from Japan to the rest of the world. Discover the Best in Japanese Snacks, Electronics, Beauty Cosmetics, Makeup, Baby Essentials, DIY

48/100
EcomScout Rating
Rank #10,837 of 125,314
Products
2.5K+
Category Rank
#949
in General Merchandise

General Merchandise Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$3.5M/mo
Total Stores
330
Avg Revenue
$10K/mo
Top 10% Threshold
$138K/mo

Competition Breakdown

18%
31%
27%
10%
15%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The General Merchandise market generates $3M/month across 330 stores
  • 15% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of General Merchandise stores earn $138K+/month
  • This store outperforms 92% of General Merchandise competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
54.5%
Pages/Visit
2.2
Avg. Time on Site
1m 18s
Avg. Product Price
$16030

Range: $548 - $1285514

Rating Breakdown

Business Quality80/100
Traffic Growth65/100
Trustpilot55/100
Marketing Efficiency50/100
Revenue Performance26/100

Traffic Sources

Search58.2%
Direct32.6%
Referrals4.8%
Social2.9%
Paid Referrals1.4%
Mail0.2%

Marketing & Ad Spend

Monthly Ad Spend

$27

Google Ads estimate

Yearly Ad Budget

$324

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
canon powershot sx740Easy2K--
motu m2 2x2 usb-c audio interfaceEasy540--
japan fishing480$0.37$20
wafuuEasy180--
ps vita chargersEasy44$0.14-

Trustpilot Rating

3.0

78 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
18.8%
🇹🇼Taiwan
6.0%
🇻🇳Vietnam
4.9%
🇩🇪Germany
4.8%
🇫🇷France
4.2%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

uniball zento signaturerefa heart combwafuu japanyamaroku 4-year aged shoyuzojirushi rice cooker

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

Shopify

Analytics

Google AnalyticsGoogle Tag ManagerMicrosoft Clarity

Email Marketing

Klaviyo: Email Marketing & SMSPrivy

Customer Support

Gorgias

Pre-Order

Pre-Order

Sales Channels

Shop

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

72
$5.99-6%
livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

72
$16.99+7%
IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

70
$11.99-6%
ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

68
$24.99+23%
Explore all trending products

Frequently Asked Questions About WAFÚÚ JAPAN

Is WAFÚÚ JAPAN a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, WAFÚÚ JAPAN is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is WAFÚÚ JAPAN safe to buy from? Is it a scam?

WAFÚÚ JAPAN has a Trustpilot rating of 3.0/5 based on 78 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (48/100).

What is WAFÚÚ JAPAN's EcomScout rating and what does it mean?

WAFÚÚ JAPAN has an EcomScout rating of B+ (48/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does WAFÚÚ JAPAN generate?

WAFÚÚ JAPAN receives approximately 6.6M visits per year with estimated monthly revenue of $2.5K - $5.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does WAFÚÚ JAPAN use?

We detected 2 Shopify apps on WAFÚÚ JAPAN, including Judge.me Ali Reviews Importer, PageSpeed & Image Optimiser. The store uses the "default" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this General Merchandise store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against WAFÚÚ JAPAN. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a General Merchandise store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

WAFÚÚ JAPAN Shopify store analysis • General MerchandiseRetail • Unlikely Dropshipper • Rating: B+

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