Wakuli
wakuli.comWakuli receives an EcomScout Rating of S (62/100), ranking #11,117 out of 1,105,976 Shopify stores we track. This Coffee Food & Beverage store attracts 763.7K visits per year with estimated revenue of $23.1K - $46.1K/mo. It offers 57 products at an average price of €12.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 46%, direct 26%, paid 11%, social 6%.
Product pricing: Average price of €12 (range: €10 – €13) — ≈ $13 USD. Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $340/mo in paid search ($4.1K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.5/5 based on 1,557 reviews. Excellent reputation — customers rate this store highly.
Top markets: NL (66%), US (11%), GB (9%).
Best-selling product: De Parade x Wakuli Blend [225g] (€12.90). Other top sellers include Discover Monthly Light Roast - subscription [from 225g].
Coffee Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Coffee market generates $5M/month across 3,510 stores
- •2% are enterprise stores (>$100K/mo) — achievable market
- •84% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Coffee stores earn $16K+/month
- •This store outperforms 91% of Coffee competitors
- •Low average order value ($0) — consider bundling or upsells
- •79 enterprise stores (>$100K/mo) proves scalability in this market
Best Selling Products
![De Parade x Wakuli Blend [225g]](https://cdn.shopify.com/s/files/1/0263/4442/3521/files/WAKULI_PARADE_POUCHMOCKUP_WITHSTICKER.png?v=1781105598)
![Discover Monthly Light Roast - subscription [from 225g]](https://cdn.shopify.com/s/files/1/0263/4442/3521/files/Shadows-Update-11.png?v=1747665630)
≈ $13 USD
Range: €10 - €13
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$340
Google Ads estimate
Yearly Ad Budget
$4K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| coffeeEasy | 289K | $1.17 | $1.9K |
| koffieEasy | 570 | $1.29 | $18 |
| coffee whole beanEasy | 135 | $2.92 | $193 |
| free coffee subscription trial | 80 | - | - |
| fresh roasted espresso beansEasy | 44 | - | - |
Trustpilot Rating
1,557 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- Excellent Trustpilot rating and review volume
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
Shopify Theme
Tech Stack & Apps
Browse All Apps →
Trustpilot
Loox Photo ReviewsSimilar Stores
View all →Trending Products to Sell
Top trending products across all categories right now, based on Amazon & Google Trends data.
bella 2 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk
Brita Large 10 Cup Water Filter Pitcher, 1 BritaPlus Filter, Everyday, Black (Package May Vary)
Brita UltraMax Large Water Dispenser with 1 BritaPlus Filter, 27 Cup Capacity, Black (Package May Vary)
Culligan with ZeroWater Technology Replacement Filter 3-Pack, 5-Stage Advanced Water Filter – IAPMO Certified to Reduce Lead, Total PFAS (Forever Chemicals), Mercury, Fluoride, and Chlorine
Frequently Asked Questions About Wakuli
Is Wakuli a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Wakuli is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.
Is Wakuli safe to buy from? Is it a scam?
Wakuli has a Trustpilot rating of 4.5/5 based on 1,557 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (62/100).
What is Wakuli's EcomScout rating and what does it mean?
Wakuli has an EcomScout rating of S (62/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Wakuli generate?
Wakuli receives approximately 763.7K visits per year with estimated monthly revenue of $23.1K - $46.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Wakuli use?
We detected 7 Shopify apps on Wakuli, including Klaviyo: Email Marketing & SMS, Shop, Trustpilot and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Coffee store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Wakuli. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Coffee store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.