Back to Stores
Wanderlust + Co homepage screenshot

Wanderlust + Co

wanderlustandco.com
58/100
EcomScout

Wanderlust + Co receives an EcomScout Rating of A+ (58/100), ranking #9,143 out of 481,835 Shopify stores we track. This Apparel Fashion & Apparel store attracts 442.1K visits per year with estimated revenue of $73.3K - $158.8K/mo. It offers 667 products at an average price of $111.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$73.3K - $158.8K/mo
Est. Traffic/mo
36.8K
Products
667
Top Market
MY (20%)
Top Channel
direct (31%)
Trustpilot
2.3/5 (6)

Store Intelligence Summary

Traffic breakdown: direct 31%, referral 4%.

Product pricing: Average price of $111 (range: $19 – $459). Positioned in the premium segment.

0

Customer trust: Trustpilot score 2.3/5 based on 6 reviews. Mixed reviews — potential service or quality concerns.

Top markets: MY (20%), US (17%), SG (13%).

Best-selling product: Sunlit Crescent Gold Necklace ($99). Other top sellers include Pave 14K Gold Vermeil Tennis Necklace, Midnight Hour Gold Bangle, Pave 925 Sterling Silver Tennis Necklace.

How is the EcomScout Rating calculated? The A+ grade (58/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Apparel Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$50.7M/mo
Total Stores
32,395
Avg Revenue
$2K/mo
Top 10% Threshold
$10K/mo

Competition Breakdown

35%
54%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Apparel market generates $51M/month across 32,395 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 89% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Apparel stores earn $10K+/month
  • This store outperforms 84% of Apparel competitors
  • Jackets shows highest opportunity with $1,967 median revenue and medium competition
  • High average order value ($196) suggests premium positioning works well
  • 437 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
46.9%
Pages/Visit
2.1
Avg. Time on Site
25s
Avg. Product Price
$111

Range: $19 - $459

Rating Breakdown

Business Quality80/100
Traffic Growth70/100
Revenue Performance65/100
Trustpilot35/100
Marketing Efficiency21/100

Traffic Sources

direct31.3%
referral4.0%
organic0.0%
paid0.0%
social0.0%

Trustpilot Rating

2.3

6 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇲🇾Malaysia
20.2%
🇺🇸United States
17.0%
🇸🇬Singapore
13.2%
🇨🇦Canada
6.3%
🇧🇷Brazil
5.6%

Analysis

Strengths

  • High business quality and trust indicators
  • High-quality product catalog

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Apparel Products

Products gaining popularity in Apparel right now, based on Amazon & Google Trends data.

Men's Crew T-Shirts, Multipack, Style G1100

Men's Crew T-Shirts, Multipack, Style G1100

100
$18.89+257%
Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks

Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks

99
$17.98+96%
Women's Sexy Sleeveless Square Neck Adjustable Straps Bow Tie A-line Mini Party Club Dress

Women's Sexy Sleeveless Square Neck Adjustable Straps Bow Tie A-line Mini Party Club Dress

99
$38.99+144%
Men's Crew T-Shirts, Multipack, Style G1100

Men's Crew T-Shirts, Multipack, Style G1100

99
$18.89+257%
See all trending Apparel products

Frequently Asked Questions About Wanderlust + Co

Is Wanderlust + Co a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Wanderlust + Co is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Wanderlust + Co safe to buy from? Is it a scam?

Wanderlust + Co has a Trustpilot rating of 2.3/5 based on 6 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is A+ (58/100).

What is Wanderlust + Co's EcomScout rating and what does it mean?

Wanderlust + Co has an EcomScout rating of A+ (58/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Wanderlust + Co generate?

Wanderlust + Co receives approximately 442.1K visits per year with estimated monthly revenue of $73.3K - $158.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Wanderlust + Co use?

We detected 9 Shopify apps on Wanderlust + Co, including Shop, Pre-Order, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Apparel store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Wanderlust + Co. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Wanderlust + Co Shopify store analysis • ApparelFashion & Apparel • Unlikely Dropshipper • Rating: A+

Last updated: