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Watermans homepage screenshot
52/100
EcomScout

Watermans receives an EcomScout Rating of A (52/100), ranking #8,551 out of 138,761 Shopify stores we track. This Haircare Beauty & Personal Care store attracts 347.8K visits per year with estimated revenue of $13.4K - $31.2K/mo. It offers 31 products at an average price of $62.

Store descriptionBest Hair Loss Treatments Products For Men & Women in Australia & New Zealand. Rosemary oil for hair growth, shampoo for hair loss and biotin for thicker hair. Luxury serums, treatments, shampoo and conditioner to hydrate alopecia and male pattern baldness. Has the highest quality rosemary oil shampoo. No finasteride.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$13.4K - $31.2K/mo
Est. Traffic/mo
29.0K
Products
31
Top Market
AU (100%)
Top Channel
N/A
Trustpilot
4.3/5 (603)

Store Intelligence Summary

Product pricing: Average price of $62 (range: $18 – $174). Mid-range pricing strategy.

Customer trust: Trustpilot score 4.3/5 based on 603 reviews. Good standing with customers.

Top markets: AU (100%).

Best-selling product: Grow Me Shampoo & Conditioner - For Women & Men ($78.00). Other top sellers include Grow Me Shampoo - Rosemary Oil, Biotin, Niacinamide & Caffeine, Grow More Scalp Elixir + Hair density Treatment, Hair Loss Serum, Condition Me Conditioner - Growth, Strengthening, Deep hydration, Boosts Volume.

How is the EcomScout Rating calculated? The A grade (52/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Haircare Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$9.9M/mo
Total Stores
692
Avg Revenue
$14K/mo
Top 10% Threshold
$188K/mo

Competition Breakdown

12%
31%
27%
9%
20%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Haircare market generates $10M/month across 692 stores
  • 20% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Haircare stores earn $188K+/month
  • This store outperforms 92% of Haircare competitors
  • Low average order value ($0) — consider bundling or upsells
  • 138 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
65.8%
Pages/Visit
1.9
Avg. Time on Site
2m 2s
Avg. Product Price
$62

Range: $18 - $174

Rating Breakdown

Trustpilot95/100
Business Quality80/100
Revenue Performance46/100
Traffic Growth45/100
Marketing Efficiency12/100

Traffic Sources

Social0.0%
Paid Referrals0.0%
Mail0.0%
Referrals0.0%
Search0.0%
Direct0.0%

Marketing & Ad Spend

Top Paid Keywords

KeywordVolumeCPCCost/mo

Trustpilot Rating

4.3

603 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇺Australia
100.0%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

watermanshair regrowth shampoo for menwatermanshair.comhair growth shampoohair growth for men

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

Shopify

Sales Channels

Shop

Payment

Shopify PaymentsPayPal

Reviews

Judge.me Product ReviewsJudge.me

Analytics

Google Analytics

Store Design

Zipify Pages

Trending Haircare Products

Products gaining popularity in Haircare right now, based on Amazon & Google Trends data.

Revlon Compact Hair Dryer | 1875W Lightweight Design, Perfect for Travel, (Black)

Revlon Compact Hair Dryer | 1875W Lightweight Design, Perfect for Travel, (Black)

82
$14.98+317%
Olaplex Nº. 6 Bond Smoother: Leave-In Styling Treatment | Smooths, Conditions, & Strengthens | Frizz Control for Up to 72 Hours | For Coily, Curly, Straight, and Wavy, 100 mL / 3.3 Fl Oz

Olaplex Nº. 6 Bond Smoother: Leave-In Styling Treatment | Smooths, Conditions, & Strengthens | Frizz Control for Up to 72 Hours | For Coily, Curly, Straight, and Wavy, 100 mL / 3.3 Fl Oz

75
$22.40+31%
REVLON Infrared Ionic Hair Dryer with Diffuser & Concentrator, 2 Speed Settings, Blow Dryer with Tourmaline Technology for Frizz Control, 1875 Watt Power for Fast Drying, Suitable for All Hair Types

REVLON Infrared Ionic Hair Dryer with Diffuser & Concentrator, 2 Speed Settings, Blow Dryer with Tourmaline Technology for Frizz Control, 1875 Watt Power for Fast Drying, Suitable for All Hair Types

73
$26.19+35%
L3 Level 3 Styling Powder - Natural Look Mens Powder - Easy to Apply with No Oil or Greasy Residue (Small - 30 Grams)

L3 Level 3 Styling Powder - Natural Look Mens Powder - Easy to Apply with No Oil or Greasy Residue (Small - 30 Grams)

71
$9.80+14%
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Frequently Asked Questions About Watermans

Is Watermans a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Watermans is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Watermans safe to buy from? Is it a scam?

Watermans has a Trustpilot rating of 4.3/5 based on 603 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A (52/100).

What is Watermans's EcomScout rating and what does it mean?

Watermans has an EcomScout rating of A (52/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Watermans generate?

Watermans receives approximately 347.8K visits per year with estimated monthly revenue of $13.4K - $31.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Watermans use?

We detected 2 Shopify apps on Watermans, including Advanced Predictive Search, Judge.me Ali Reviews Importer. The store uses the "Updated copy of Updated copy of Spotlight" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Haircare store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Watermans. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Haircare store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Watermans Shopify store analysis • HaircareBeauty & Personal Care • Unlikely Dropshipper • Rating: A

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