Traffic breakdown: SearchOrganic 44%, Direct 37%, Affiliate 17%, Referrals 3%.
Product pricing: Average price of £24 (range: £10 – £55) — ≈ $30 USD. Budget-friendly positioning targeting volume sales.
0
Customer trust: Trustpilot score 4.5/5 based on 41 reviews. Excellent reputation — customers rate this store highly.
Top markets: AU (27%), GB (27%), US (22%).
Best-selling product: The Surf Sisters Bundle (£50). Other top sellers include Universal Mini Discovery Set, Universal Soft-Cream Moisturiser, Universal Cream Cleanser.
How is the EcomScout Rating calculated? The B+ grade (49/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score.
Learn more about our methodology.