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wetacoffee.co.nz

wetacoffee.co.nz
37/100
EcomScout

wetacoffee.co.nz receives an EcomScout Rating of B (37/100), ranking #54,477 out of 483,377 Shopify stores we track. This Coffee Food & Beverage store attracts 5.8K visits per year with estimated revenue of $802 - $1.6K/mo. It offers 18 products at an average price of NZ$270.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$802 - $1.6K/mo
Est. Traffic/mo
482
Products
18
Top Market
NZ (100%)
Top Channel
N/A
Est. Ad Spend/mo
$7

Store Intelligence Summary

Product pricing: Average price of NZ$270 (range: NZ$10 – NZ$1,748) — ≈ $164 USD. Positioned in the premium segment.

Ad spend: Estimated $7/mo in paid search ($84/yr). Lean ad budget — primarily relying on organic or social channels.

Top markets: NZ (100%).

Best-selling product: One Tree Hill Blend Coffee (NZ$14.20). Other top sellers include Your Coffee Order, Wētā Coffee NZD Gift Voucher, Rāwhiti Decaf.

How is the EcomScout Rating calculated? The B grade (37/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Coffee Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$2.0M/mo
Total Stores
972
Avg Revenue
$2K/mo
Top 10% Threshold
$18K/mo

Competition Breakdown

31%
52%
12%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Coffee market generates $2M/month across 972 stores
  • 3% are enterprise stores (>$100K/mo) — achievable market
  • 83% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Coffee stores earn $18K+/month
  • This store outperforms 89% of Coffee competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
33.9%
Pages/Visit
1.0
0
Avg. Product Price
NZ$270

≈ $164 USD

Range: NZ$10 - NZ$1,748

Rating Breakdown

Business Quality80/100
Traffic Growth65/100
Revenue Performance28/100
Marketing Efficiency22/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$7

Google Ads estimate

Yearly Ad Budget

$84

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
auckland coffee roastersEasy50--
cafe in new zealandEasy12--

Top Countries

🇳🇿New Zealand
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About wetacoffee.co.nz

Is wetacoffee.co.nz a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, wetacoffee.co.nz is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is wetacoffee.co.nz safe to buy from? Is it a scam?

We don't have Trustpilot review data for wetacoffee.co.nz. However, our EcomScout rating is B (37/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is wetacoffee.co.nz's EcomScout rating and what does it mean?

wetacoffee.co.nz has an EcomScout rating of B (37/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does wetacoffee.co.nz generate?

wetacoffee.co.nz receives approximately 5.8K visits per year with estimated monthly revenue of $802 - $1.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does wetacoffee.co.nz use?

We detected 5 Shopify apps on wetacoffee.co.nz, including Shop, Pre-Order, Wrapper and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Coffee store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against wetacoffee.co.nz. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Coffee store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

wetacoffee.co.nz Shopify store analysis • CoffeeFood & Beverage • Unlikely Dropshipper • Rating: B

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