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Wet & Forget

wetandforget.co.uk
61/100
EcomScout

Wet & Forget receives an EcomScout Rating of S (61/100), ranking #7,269 out of 643,986 Shopify stores we track. This Outdoor Gear Sports & Outdoors store attracts 523.9K visits per year with estimated revenue of $28.5K - $61.7K/mo. It offers 4 products at an average price of £33.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$28.5K - $61.7K/mo
Est. Traffic/mo
43.7K
Products
4
Top Market
GB (84%)
Top Channel
direct (3%)
Trustpilot
4.5/5 (9,933)

Store Intelligence Summary

Traffic breakdown: direct 3%.

Product pricing: Average price of £33 (range: £30 – £35) — ≈ $42 USD. Mid-range pricing strategy.

Ad spend: Estimated $27/mo in paid search ($324/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.5/5 based on 9,933 reviews. Excellent reputation — customers rate this store highly.

Top markets: GB (84%), US (12%), DE (2%).

Best-selling product: Concentrate Outdoor Mould, Lichen & Algae Remover (£34.99). Other top sellers include Rapid Application Outdoor Mould, Lichen & Algae Remover, No Scrub Weekly Shower Cleaner, Exterior Glass & Window Cleaner.

How is the EcomScout Rating calculated? The S grade (61/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Outdoor Gear Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$12.0M/mo
Total Stores
2,952
Avg Revenue
$4K/mo
Top 10% Threshold
$61K/mo

Competition Breakdown

27%
38%
23%
5%
6%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Outdoor Gear market generates $12M/month across 2,952 stores
  • 6% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Outdoor Gear stores earn $61K+/month
  • This store outperforms 93% of Outdoor Gear competitors
  • Low average order value ($0) — consider bundling or upsells
  • 187 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
64.4%
Pages/Visit
1.4
Avg. Time on Site
20s
Avg. Product Price
£33

≈ $42 USD

Range: £30 - £35

Rating Breakdown

Trustpilot100/100
Business Quality80/100
Traffic Growth75/100
Revenue Performance46/100
Marketing Efficiency22/100

Traffic Sources

direct3.0%
referral1.0%
organic0.0%
paid0.0%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$27

Google Ads estimate

Yearly Ad Budget

$324

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
patio cleanerEasy220$1.46$370
wet and forget instructionsEasy180--
clean patio180--
block blitzEasy100--
outdoor furniture fabric cleanerEasy100--

Trustpilot Rating

4.5

9,933 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
83.8%
🇺🇸United States
12.3%
🇩🇪Germany
2.2%
🇮🇳India
1.3%
🇵🇭Philippines
0.4%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates

Shopify Theme

Detecting theme...

Trending Outdoor Gear Products

Products gaining popularity in Outdoor Gear right now, based on Amazon & Google Trends data.

Camping Tent 2-4 Person, Waterproof Windproof Tent with Rainfly Easy Set up-Portable Dome Tents for Camping…

Camping Tent 2-4 Person, Waterproof Windproof Tent with Rainfly Easy Set up-Portable Dome Tents for Camping…

99
$39.99+113%
FanttikOutdoor Camping Tent 4/6/8/10 Person Instant Cabin Tent Setup in 60 Seconds with Rainfly & Windproof Portable with Carry Bag for Family Camping & Hiking

FanttikOutdoor Camping Tent 4/6/8/10 Person Instant Cabin Tent Setup in 60 Seconds with Rainfly & Windproof Portable with Carry Bag for Family Camping & Hiking

96
$127.99+69%
Men's Ankle High Waterproof Hiking Boots Outdoor Lightweight Shoes Trekking Trails Armadillo

Men's Ankle High Waterproof Hiking Boots Outdoor Lightweight Shoes Trekking Trails Armadillo

89
$46.68+64%
MATEIN Travel Laptop Backpack, Business Anti Theft Slim Sturdy Laptops Backpack Personal Item Bag, Water Resistant College School Computer Bag Gift for Men & Women Fits 15.6 Inch Notebook, Grey

MATEIN Travel Laptop Backpack, Business Anti Theft Slim Sturdy Laptops Backpack Personal Item Bag, Water Resistant College School Computer Bag Gift for Men & Women Fits 15.6 Inch Notebook, Grey

88
$19.79+187%
See all trending Outdoor Gear products

Frequently Asked Questions About Wet & Forget

Is Wet & Forget a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Wet & Forget is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Wet & Forget safe to buy from? Is it a scam?

Wet & Forget has a Trustpilot rating of 4.5/5 based on 9,933 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (61/100).

What is Wet & Forget's EcomScout rating and what does it mean?

Wet & Forget has an EcomScout rating of S (61/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Wet & Forget generate?

Wet & Forget receives approximately 523.9K visits per year with estimated monthly revenue of $28.5K - $61.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Wet & Forget use?

We detected 8 Shopify apps on Wet & Forget, including Shogun Page Builder, Shop, Trustpilot and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Outdoor Gear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Wet & Forget. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Outdoor Gear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Wet & Forget Shopify store analysis • Outdoor GearSports & Outdoors • Unlikely Dropshipper • Rating: S

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