whoop.com
whoop.comwhoop.com receives an EcomScout Rating of S (65/100), ranking #9,420 out of 1,206,049 Shopify stores we track. This Wearables Technology store attracts 61.9M visits per year with estimated revenue of $9.9M - $24.8M/mo..
Store descriptionOptimize sleep, strain, and recovery with WHOOP, the most advanced fitness and health wearable. With personalized insights, improve performance, build healthier habits, and extend healthspan with continuous health monitoring.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: SearchOrganic 50%, Direct 25%, Referrals 9%, Mail 3%.
Ad spend: Estimated $60.8K/mo in paid search ($729.2K/yr). Heavy ad investor — likely scaling aggressively through paid channels.
Top markets: US (45%), GB (5%), DE (4%).
Wearables Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Wearables market generates $1M/month across 55 stores
- •22% are enterprise stores (>$100K/mo) — competitive market
- •Top 10% of Wearables stores earn $276K+/month
- •This store outperforms 93% of Wearables competitors
- •Low average order value ($0) — consider bundling or upsells
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$61K
Google Ads estimate
Yearly Ad Budget
$729K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| fitbitEasy | 512K | $0.56 | $90.5K |
| watch | 154K | $1.19 | $1.3K |
| whoopEasy | 77K | $0.22 | $746 |
| polarEasy | 47K | $0.35 | $800 |
| fit bitEasy | 39K | $0.39 | $8.9K |
Top Countries
Analysis
Strengths
- Strong revenue performance and growth
- High business quality and trust indicators
- Strong marketing efficiency and ROI
Weaknesses
- Trustpilot rating and review volume need improvement
- Product catalog quality is poor
Recommendations
- Encourage customer reviews, respond to feedback, and improve customer service
- Enhance product descriptions, add more images, and expand catalog
Shopify Theme
Top Keywords
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (2)
Analytics
Fonts
Forms
Similar Stores
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Products gaining popularity in Wearables right now, based on Amazon & Google Trends data.

Google Fitbit Inspire 3 - Midnight Zen/Black - Small and Large Bands | Stress management, sleep tracking, 24/7 heart rate, 3-month Google Health Premium membership included, small and large bands
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Apple Watch Series 11 [GPS 46mm] Smartwatch with Jet Black Aluminum Case with Black Sport Band - M/L. Sleep Score, Fitness Tracker, Health Monitoring, Always-On Display, Water Resistant
![Apple Watch Series 11 [GPS 42mm] Smartwatch with Rose Gold Aluminum Case with Light Blush Sport Band - S/M. Sleep Score, Fitness Tracker, Health Monitoring, Always-On Display, Water Resistant](/_next/image?url=https%3A%2F%2Fm.media-amazon.com%2Fimages%2FI%2F6110Jv9wqeL._AC_UY218_.jpg&w=128&q=75)
Apple Watch Series 11 [GPS 42mm] Smartwatch with Rose Gold Aluminum Case with Light Blush Sport Band - S/M. Sleep Score, Fitness Tracker, Health Monitoring, Always-On Display, Water Resistant

Fitness Tracker with Heart Rate/Blood Pressure/Pedometer/Calories/Sleep | Activity Tracker with 1.1"" AMOLED Screen, Step Tracker for Android iPhones Women Men
Frequently Asked Questions About whoop.com
Is whoop.com a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, whoop.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is whoop.com safe to buy from? Is it a scam?
We don't have Trustpilot review data for whoop.com. However, our EcomScout rating is S (65/100).Always check for secure payment options, return policies, and customer reviews before purchasing.
What is whoop.com's EcomScout rating and what does it mean?
whoop.com has an EcomScout rating of S (65/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does whoop.com generate?
whoop.com receives approximately 61.9M visits per year with estimated monthly revenue of $9.9M - $24.8M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does whoop.com use?
We detected 2 Shopify apps on whoop.com, including SC Store Locator & Google Maps, TRDN: Terms & Conditions Popup. The store uses the "Unknown" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Wearables store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against whoop.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Wearables store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.
