wip.com
wip.comwip.com receives an EcomScout Rating of B+ (45/100), ranking #14,294 out of 139,161 Shopify stores we track. This Beverages Food & Beverage store attracts 746.9K visits per year with estimated revenue of $31.9K - $71.0K/mo. It offers 45 products at an average price of $21.
Store descriptionWip
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: Search 68%, Direct 19%, Social 7%, Referrals 6%. This indicates a content-driven organic growth strategy.
Product pricing: Average price of $21 (range: $8 – $50). Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $10.6K/mo in paid search ($127.6K/yr). Moderate paid strategy supplementing organic growth.
Top markets: US (65%), GB (7%), CA (5%).
Best-selling product: Assorted 4 Pack ($27.99). Other top sellers include Assorted 4 Pack, Assorted 6 Pack, Blue Raspberry- 15 Energy Pouches.
Beverages Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Beverages market generates $8M/month across 3,675 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •84% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Beverages stores earn $18K+/month
- •This store outperforms 88% of Beverages competitors
- •Coffee shows highest opportunity with $2,291 median revenue and medium competition
- •54 enterprise stores (>$100K/mo) proves scalability in this market
Best Selling Products
#1Assorted 4 Pack
$27.99
#2Assorted 4 Pack
$27.99
#3Assorted 6 Pack
$38.99
#4Blue Raspberry- 15 Energy Pouches
$7.99
#5Mint- 15 Energy Pouches
$7.99
#6Sour Cherry- 15 Energy Pouches
$7.99
#7Fruit Punch- 15 Energy Pouches
$7.99
#8Orange Citrus- 15 Energy Pouches
$7.99
#9Strawberry Kiwi- 15 Energy Pouches
$7.99
#10Travel Pack Sachets Mint
$23.99
Range: $8 - $50
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$11K
Google Ads estimate
Yearly Ad Budget
$128K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| wip | 28K | $0.63 | $57 |
| energy drinkEasy | 11K | $0.98 | $11.5K |
| caffeine pillsEasy | 5K | $0.65 | $780 |
| caffeine powderEasy | 4K | - | - |
| grindsEasy | 3K | $0.17 | $770 |
Top Countries
Analysis
Weaknesses
- Trustpilot rating and review volume need improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Encourage customer reviews, respond to feedback, and improve customer service
- Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Top Keywords
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (2)
Marquee0
Klaviyo ReviewsE-commerce Platform
ShopifySales Channels
CDN
AWS CloudFrontMarketing
Payment
Shopify PaymentsAnalytics
Hotjar
Google AnalyticsSimilar Stores
View all →Trending Beverages Products
Products gaining popularity in Beverages right now, based on Amazon & Google Trends data.
Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Black Cherry
bella 4 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits Sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk
Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Lost Signal
Culligan with ZeroWater Technology Replacement Filter 3-Pack, 5-Stage Advanced Water Filter – IAPMO Certified to Reduce Lead, Total PFAS (Forever Chemicals), Mercury, Fluoride, and Chlorine
Frequently Asked Questions About wip.com
Is wip.com a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, wip.com is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.
Is wip.com safe to buy from? Is it a scam?
We don't have Trustpilot review data for wip.com. However, our EcomScout rating is B+ (45/100). Note: This store shows signs of dropshipping, which may mean longer shipping times (15-45 days).Always check for secure payment options, return policies, and customer reviews before purchasing.
What is wip.com's EcomScout rating and what does it mean?
wip.com has an EcomScout rating of B+ (45/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does wip.com generate?
wip.com receives approximately 746.9K visits per year with estimated monthly revenue of $31.9K - $71.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does wip.com use?
We detected 2 Shopify apps on wip.com, including Marquee, Klaviyo Reviews. The store uses the "Copy of wip-energy/main" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Beverages store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against wip.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Beverages store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.