xo.store
xo.storeShop exclusive music and merch from the Official XO Store. Vinyl, hoodies, CDs, tees, and more.
Books & Media Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Books & Media market generates $3M/month across 573 stores
- •12% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Books & Media stores earn $119K+/month
- •This store outperforms 96% of Books & Media competitors
- •Low average order value ($0) — consider bundling or upsells
- •66 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Books & Media
Best Selling Products
#1Hurry Up Tomorrow (First Pressing Vinyl)
$19.99
#2EXCLUSIVE TOUR TEE
$55.00
#3MY DEAR MELANCHOLY, 1LP
$32.99
#4HOUSE OF BALLOONS DECADE COLLECTOR’S EDITION 2LP
$39.99
#5THE WEEKND X HARMONY KORINE FOR EDGLRD ‘HURRY UP TOMORROW’ COLLECTOR’S EDITION VINYL
$19.99
#6Hurry Up Tomorrow (First Pressing CD)
$9.99
#7The Weeknd x Basquiat 'Hurry Up Tomorrow' Collector's Edition Vinyl
$19.99
#8Hurry Up Tomorrow (Complete Edition) Clear Vinyl 2LP
$39.99
#9BEAUTY BEHIND THE MADNESS 2LP
$39.99
#10DAWN FM 2LP
$37.99
Range: $8 - $135
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$15K
Google Ads estimate
Yearly Ad Budget
$182K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| the weekndEasy | 267K | $0.41 | $63 |
| xoEasy | 22K | $0.30 | $4 |
| the weeknd merchEasy | 5K | - | - |
| theweekndEasy | 2K | - | - |
| xo the weekndEasy | 2K | - | - |
Top Countries
Analysis
Weaknesses
- Trustpilot rating and review volume need improvement
Recommendations
- Encourage customer reviews, respond to feedback, and improve customer service
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Top Keywords
Tech Stack & Apps
E-commerce Platform
ShopifyAnalytics
Google Analytics
Google Tag ManagerSales Channels
Email Marketing
Social Proof
Popups
Similar Stores
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Peculiar Stars: A Novel
Vengeance
Frequently Asked Questions About xo.store
Is xo.store a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, xo.store is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.
Is xo.store safe to buy from? Is it a scam?
We don't have Trustpilot review data for xo.store. However, our EcomScout rating is A+ (56/100). Note: This store shows signs of dropshipping, which may mean longer shipping times (15-45 days).Always check for secure payment options, return policies, and customer reviews before purchasing.
What is xo.store's EcomScout rating and what does it mean?
xo.store has an EcomScout rating of A+ (56/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does xo.store generate?
xo.store receives approximately 2.5M visits per year with estimated monthly revenue of $130.3K - $304.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does xo.store use?
App detection data for xo.store is being updated. The store uses the "Rhythm-2026.03.2.1-Apr8" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Books & Media store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against xo.store. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Books & Media store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.