Back to Stores
yomlayl.com homepage screenshot

yomlayl.com

yomlayl.com
52/100
EcomScout

yomlayl.com receives an EcomScout Rating of A (52/100), ranking #42,341 out of 1,188,667 Shopify stores we track. This Fragrances Beauty & Personal Care store attracts 627.5K visits per year with estimated revenue of $39.5K - $76.7K/mo. It offers 315 products at an average price of $29.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$39.5K - $76.7K/mo
Est. Traffic/mo
52.3K
Products
315
Top Market
US (87%)
Top Channel
direct (41%)
Est. Ad Spend/mo
$66

Store Intelligence Summary

Traffic breakdown: direct 41%, organic 24%, paid 12%, social 4%.

Product pricing: Average price of $29 (range: $15 – $50). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $66/mo in paid search ($792/yr). Lean ad budget — primarily relying on organic or social channels.

Top markets: US (87%), DE (2%), GB (2%).

Best-selling product: Discovery Set ($49.99). Other top sellers include LV's Inspired Discovery Set, Mind Games's Inspired Discovery Set, Xerjoff's Inspired Discovery Set.

How is the EcomScout Rating calculated? The A grade (52/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Fragrances Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$14.7M/mo
Total Stores
2,824
Avg Revenue
$5K/mo
Top 10% Threshold
$110K/mo

Competition Breakdown

25%
38%
22%
5%
11%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Fragrances market generates $15M/month across 2,824 stores
  • 11% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Fragrances stores earn $110K+/month
  • This store outperforms 95% of Fragrances competitors
  • Low average order value ($0) — consider bundling or upsells
  • 301 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
31.8%
Pages/Visit
9.7
Avg. Time on Site
5m 3s
Avg. Product Price
$29

Range: $15 - $50

Rating Breakdown

Traffic Growth80/100
Business Quality80/100
Revenue Performance56/100
Marketing Efficiency29/100

Traffic Sources

direct41.5%
organic23.8%
paid11.6%
social4.4%
referral1.9%

Marketing & Ad Spend

Monthly Ad Spend

$66

Google Ads estimate

Yearly Ad Budget

$792

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
basic instinct cologne190$0.45-
how to macerate perfumeEasy16--
hibis kissEasy12--
perfume basic instinctEasy-$0.81$1

Top Countries

🇺🇸United States
87.4%
🇩🇪Germany
2.1%
🇬🇧United Kingdom
1.7%
🇨🇦Canada
1.7%
🇫🇷France
1.4%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Fragrances Products

Products gaining popularity in Fragrances right now, based on Amazon & Google Trends data.

BellaVita Luxury Honey Oud Eau de Parfum | 100 ml | Unisex Perfume | Unisex Perfume with long-lasting Honey Oud Eau de Parfum, perfect for daily wear, special occasions and gifting

BellaVita Luxury Honey Oud Eau de Parfum | 100 ml | Unisex Perfume | Unisex Perfume with long-lasting Honey Oud Eau de Parfum, perfect for daily wear, special occasions and gifting

67
$20.99+22%
Lattafa Khamrah - Vanilla, Warm Spicy, Amber, Cinnamon - Eau de Parfum Long-Lasting Fragrance for Unisex, 3.40 Ounce / 100 ml | Unisex, Long-Lasting Fragrance, 3.40 Ounce / 100 Unisex, Long-Lasting Fragrance, 3.40 Ounce / 100 ml

Lattafa Khamrah - Vanilla, Warm Spicy, Amber, Cinnamon - Eau de Parfum Long-Lasting Fragrance for Unisex, 3.40 Ounce / 100 ml | Unisex, Long-Lasting Fragrance, 3.40 Ounce / 100 Unisex, Long-Lasting Fragrance, 3.40 Ounce / 100 ml

66
$27.80+55%
eos Cashmere Body Mist, Vanilla Cashmere, soft musk, cozy caramel, hair mist, body spray for women, moisturizing, hyaluronic acid, body spray, vegan, cruelty-free, 6 fl oz

eos Cashmere Body Mist, Vanilla Cashmere, soft musk, cozy caramel, hair mist, body spray for women, moisturizing, hyaluronic acid, body spray, vegan, cruelty-free, 6 fl oz

64
$11.89+63%
Victoria's Secret Body Fragrance Mist, Bare Vanilla - 8.4 fl oz

Victoria's Secret Body Fragrance Mist, Bare Vanilla - 8.4 fl oz

64
$16.96+200%
See all trending Fragrances products

Frequently Asked Questions About yomlayl.com

Is yomlayl.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, yomlayl.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is yomlayl.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for yomlayl.com. However, our EcomScout rating is A (52/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is yomlayl.com's EcomScout rating and what does it mean?

yomlayl.com has an EcomScout rating of A (52/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does yomlayl.com generate?

yomlayl.com receives approximately 627.5K visits per year with estimated monthly revenue of $39.5K - $76.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does yomlayl.com use?

We detected 7 Shopify apps on yomlayl.com, including Infinite Options, Shop, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Fragrances store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against yomlayl.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Fragrances store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

yomlayl.com Shopify store analysis • FragrancesBeauty & Personal Care • Unlikely Dropshipper • Rating: A

Last updated: