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Color Street homepage screenshot
50/100
EcomScout Rating
Rank #9,260 of 126,398
Products
417
Category Rank
#177
in Makeup

Makeup Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$1.8M/mo
Total Stores
1,478
Avg Revenue
$1K/mo
Top 10% Threshold
$6K/mo

Competition Breakdown

43%
49%
6%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Makeup market generates $2M/month across 1,478 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 92% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Makeup stores earn $6K+/month
  • This store outperforms 81% of Makeup competitors
  • High average order value ($183) suggests premium positioning works well
Analyzing...
Bounce Rate
21.4%
Pages/Visit
7.5
Avg. Time on Site
4m 53s
Avg. Product Price
$15

Range: $13 - $32

Rating Breakdown

Business Quality75/100
Traffic Growth60/100
Revenue Performance57/100
Trustpilot40/100

Traffic Sources

Direct72.9%
Search18.0%
Social4.7%
Referrals3.4%
Paid Referrals0.8%
Mail0.3%

Trustpilot Rating

2.7

23 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
96.7%
🇨🇦Canada
1.7%
🇻🇳Vietnam
0.6%
🇵🇰Pakistan
0.5%
🇮🇳India
0.4%

Analysis

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

color streetcolor street nails websitecolorstreetcolor street nailscolor street nail strips

Tech Stack & Apps

Analytics

Google AnalyticsGoogle Tag Manager

E-commerce Platform

Shopify

Pre-Order

Pre-Order

Sales Channels

Shop

Payment

Shopify Payments

Wishlist

Wishlist Plus

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Frequently Asked Questions About Color Street

Is Color Street a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Color Street is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is Color Street safe to buy from? Is it a scam?

Color Street has a Trustpilot rating of 2.7/5 based on 23 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is A (50/100).

What is Color Street's EcomScout rating and what does it mean?

Color Street has an EcomScout rating of A (50/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Color Street generate?

Color Street receives approximately 4.8M visits per year with estimated monthly revenue of $84.6K - $197.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Color Street use?

App detection data for Color Street is being updated. The store uses the "ColorStreet/main" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Makeup store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Color Street. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Makeup store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Color Street Shopify store analysis • MakeupBeauty & Personal Care • Likely Dropshipper • Rating: A

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