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Dirt Devil Vacuum Cleaners

dirtdevil.com
55/100
EcomScout

Dirt Devil Vacuum Cleaners receives an EcomScout Rating of A+ (55/100), ranking #8,292 out of 204,541 Shopify stores we track. This Cleaning Appliances Home & Garden store attracts 745.3K visits per year with estimated revenue of $39.3K - $86.4K/mo. It offers 290 products at an average price of $41.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$39.3K - $86.4K/mo
Est. Traffic/mo
62.1K
Products
290
Top Market
US (72%)
Top Channel
organic (88%)
Trustpilot
2.8/5 (16)

Store Intelligence Summary

Traffic breakdown: organic 88%, referral 5%, direct 4%, social 2%.

Product pricing: Average price of $41 (range: $1 – $160). Mid-range pricing strategy.

Ad spend: Estimated $1.8K/mo in paid search ($21.4K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 2.8/5 based on 16 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (72%), GB (8%), CA (6%).

Best-selling product: DogWalker Pet Waste Vacuum ($89.99). Other top sellers include Bagless Canister Vacuum, Portable Carpet & Upholstery Spot Cleaner , Carpet Cleaner.

How is the EcomScout Rating calculated? The A+ grade (55/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Cleaning Appliances Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$141K/mo
Total Stores
4
Avg Revenue
$35K/mo
Top 10% Threshold
$81K/mo

Competition Breakdown

25%
25%
50%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Cleaning Appliances market generates $0M/month across 4 stores
  • This store outperforms 57% of Cleaning Appliances competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
34.8%
Pages/Visit
3.3
Avg. Time on Site
2m 6s
Avg. Product Price
$41

Range: $1 - $160

Rating Breakdown

Business Quality80/100
Revenue Performance56/100
Marketing Efficiency55/100
Trustpilot50/100
Traffic Growth45/100

Traffic Sources

organic88.2%
referral5.4%
direct4.0%
social2.0%
paid0.0%

Marketing & Ad Spend

Monthly Ad Spend

$2K

Google Ads estimate

Yearly Ad Budget

$21K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
dirt devilEasy7K$0.37$69
www.dirtdevil.com2K$0.75$28
dirtdevilEasy900$0.52$215
dirt devil partsEasy540$0.39$775
dirt devil vacuum partsEasy270$0.33$115

Trustpilot Rating

2.8

16 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
72.3%
🇬🇧United Kingdom
8.0%
🇨🇦Canada
6.1%
🇩🇪Germany
4.2%
🇳🇱Netherlands
2.6%

Analysis

Strengths

  • High business quality and trust indicators

Recommendations

  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About Dirt Devil Vacuum Cleaners

Is Dirt Devil Vacuum Cleaners a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Dirt Devil Vacuum Cleaners is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Dirt Devil Vacuum Cleaners safe to buy from? Is it a scam?

Dirt Devil Vacuum Cleaners has a Trustpilot rating of 2.8/5 based on 16 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is A+ (55/100).

What is Dirt Devil Vacuum Cleaners's EcomScout rating and what does it mean?

Dirt Devil Vacuum Cleaners has an EcomScout rating of A+ (55/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Dirt Devil Vacuum Cleaners generate?

Dirt Devil Vacuum Cleaners receives approximately 745.3K visits per year with estimated monthly revenue of $39.3K - $86.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Dirt Devil Vacuum Cleaners use?

We detected 3 Shopify apps on Dirt Devil Vacuum Cleaners, including Shop, Klaviyo: Email Marketing & SMS, Product registration.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Cleaning Appliances store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Dirt Devil Vacuum Cleaners. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Cleaning Appliances store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Dirt Devil Vacuum Cleaners Shopify store analysis • Cleaning AppliancesHome & Garden • Unlikely Dropshipper • Rating: A+

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