Ella Sleeps
ellasleeps.comElla Sleeps receives an EcomScout Rating of S (60/100), ranking #9,099 out of 749,738 Shopify stores we track. This Baby Products Baby & Kids store attracts 447.5K visits per year with estimated revenue of $34.8K - $81.3K/mo. It offers 22 products at an average price of €58.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 30%, paid 20%, direct 13%, social 12%.
Product pricing: Average price of €58 (range: €26 – €127) — ≈ $63 USD. Mid-range pricing strategy.
Customer trust: Trustpilot score 4.2/5 based on 438 reviews. Good standing with customers.
Top markets: NL (73%), BE (24%), IN (1%).
Best-selling product: Stevige Matrastopper - 7 cm (€84.99). Other top sellers include Ella Moon Hoofdkussen, Luxe Matrastopper - 10 cm, Soft Matrastopper - 5 cm.
Baby Products Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Baby Products market generates $10M/month across 5,430 stores
- •3% are enterprise stores (>$100K/mo) — achievable market
- •78% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Baby Products stores earn $27K+/month
- •This store outperforms 93% of Baby Products competitors
- •Low average order value ($0) — consider bundling or upsells
- •178 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Baby Products
Best Selling Products
#1Stevige Matrastopper - 7 cm
€84.99≈ $93
#2Ella Moon Hoofdkussen
€37.99≈ $41
#3Luxe Matrastopper - 10 cm
€127≈ $138
#4Soft Matrastopper - 5 cm
€62.99≈ $69
#5Gratis Hoofdkussen
#6Ella Verzwaringsdeken - Wit
€54.95≈ $60
#7Ella Verzwaringsdeken - Sherpa
€58.95≈ $64
#8Ella Ergonomisch Hoofdkussen 40 x 80
€93.90≈ $102
#9Ella Kinderkussen 40 x 60
€32≈ $35
#10Gratis Ella Hoofdkussen
≈ $63 USD
Range: €26 - €127
Rating Breakdown
Traffic Sources
Trustpilot Rating
438 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →
Shogun Page Builder
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Frequently Asked Questions About Ella Sleeps
Is Ella Sleeps a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Ella Sleeps is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Ella Sleeps safe to buy from? Is it a scam?
Ella Sleeps has a Trustpilot rating of 4.2/5 based on 438 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (60/100).
What is Ella Sleeps's EcomScout rating and what does it mean?
Ella Sleeps has an EcomScout rating of S (60/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Ella Sleeps generate?
Ella Sleeps receives approximately 447.5K visits per year with estimated monthly revenue of $34.8K - $81.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Ella Sleeps use?
We detected 6 Shopify apps on Ella Sleeps, including Shogun Page Builder, Trustpilot, Shop and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Baby Products store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Ella Sleeps. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Baby Products store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.