Embellish FX
embellishfx.comProfessional crafting, airbrush, makeup, SFX makeup, wigs, face paint, and theatrical supplies for TV, SFX, Halloween, Stage, Cosplay, Students and Film.
Makeup Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Makeup market generates $2M/month across 1,478 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •92% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Makeup stores earn $6K+/month
- •This store outperforms 81% of Makeup competitors
- •High average order value ($183) suggests premium positioning works well
Best Selling Products
#1Pros-Aide "The Original" Adhesive
$9.60
#2Kryolan Fixing Spray Aerosol
$15.90
#3Mehron Barrier Spray
$8.95
#4Mehron Creamblend Stick Makeup
$14.95
#5Mehron Paradise AQ Paint
$8.95
#6ProAiir Hybrid Water Resistant Makeup - 2oz
$22.00
#7Mehron Tooth FX Special Effects Tooth Paint
$10.95
#8Ben Nye Final Seal Matte Makeup Setting Spray
$12.00
#9Pros-Aide Remover
$7.50
#10European Body Art Endura Airbrush Paint
$17.50
Range: $4 - $36
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$1K
Google Ads estimate
Yearly Ad Budget
$16K
Projected annually
Trustpilot Rating
78 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Weaknesses
- Revenue performance needs improvement
- Traffic and growth metrics are below average
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Invest in SEO, content marketing, and social media to drive more traffic
- Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Top Keywords
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (3)
Analytics
Email Marketing
Customer Support
Reviews
Pre-Order
E-commerce Platform
Similar Stores
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UCANBE Highly Pigmented Eye Makeup Palette, Matte Shimmer Metallic Eyeshadow Pallet Long Lasting Blendable Natural Colors Make Up Eye Shadows Cosmetics Gift Kit

wet n wild Silk Finish Lipstick, Hydrating Rich Buildable Lip Color, Formulated with Vitamins A,E, & Macadamia for Ultimate Hydration, Cruelty-Free & Vegan - Dark Pink Frost

Clinique Almost Lipstick Tinted Lip Balm in 3 Iconic Shades Black Honey, Pink, and Nude Honey | Sheer + Lightweight

Revlon Super Lustrous Lipstick, Creamy Formula For Soft, Fuller-Looking Lips, Moisturized Feel, 764 On the Mauve, 0.15 oz
Frequently Asked Questions About Embellish FX
Is Embellish FX a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Embellish FX is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.
Is Embellish FX safe to buy from? Is it a scam?
Embellish FX has a Trustpilot rating of 2.1/5 based on 78 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is B (37/100).
What is Embellish FX's EcomScout rating and what does it mean?
Embellish FX has an EcomScout rating of B (37/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does Embellish FX generate?
Embellish FX receives approximately 155.3K visits per year with estimated monthly revenue of $2.3K - $5.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Embellish FX use?
We detected 3 Shopify apps on Embellish FX, including スマホナビゲーション|リテリア Navigation, Qe Slider ‑ Carousel Slider, Judge.me Ali Reviews Importer. The store uses the "Symmetry + Analyzify v3 [17.04.23]" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Makeup store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Embellish FX. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Makeup store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.
