Evenflo
evenflo.comEvenflo receives an EcomScout Rating of S (71/100), ranking #634 out of 138,691 Shopify stores we track. This Baby Gear Parenting store attracts 5.1M visits per year with estimated revenue of $1.5M - $3.6M/mo. It offers 267 products at an average price of $205.
Store descriptionBrowse the best selection of infant and child car seats, strollers, activity centers, travel systems, & other innovative baby products at Evenflo. Shop now.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: Search 70%, Direct 17%, Social 7%, Referrals 2%. This indicates a content-driven organic growth strategy.
Product pricing: Average price of $205 (range: $1 – $800). Positioned in the premium segment.
Ad spend: Estimated $6.1K/mo in paid search ($72.8K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 1.3/5 based on 225 reviews. Mixed reviews — potential service or quality concerns.
Top markets: US (82%), CA (10%), PK (1%).
Best-selling product: Nighthawk Bolt 12-Volt Ride-On Toy ($70.93). Other top sellers include Sweet Skies Door Jumper with Toys, Breathable Infant Carrier, Outlet Covers, 2-Pack.
Baby Gear Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Baby Gear market generates $7M/month across 268 stores
- •26% are enterprise stores (>$100K/mo) — competitive market
- •Top 10% of Baby Gear stores earn $218K+/month
- •This store outperforms 87% of Baby Gear competitors
- •Low average order value ($0) — consider bundling or upsells
- •71 enterprise stores (>$100K/mo) proves scalability in this market
Best Selling Products
#1Nighthawk Bolt 12-Volt Ride-On Toy
$70.93
#2Sweet Skies Door Jumper with Toys
$79.99
#3Breathable Infant Carrier
$49.99
#4Outlet Covers, 2-Pack
$0.50
#5Versatile Play Space 2-Panel Extension
$15.00
#6Pivot Vizor Travel System with LiteMax Infant Car Seat
$329.49
#7Pivot Xpand Smart Modular Travel System w/ SecureMax Infant Car Seat & SensorSafe
$599.99
#8Shyft DualRide with Carryall Storage Infant Car Seat and Stroller Combo
$449.99
#9Pivot Xpand NXT Stroller
$349.99
#10Pivot Xpand NXT Stroller Second Seat
$149.99
Range: $1 - $800
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$6K
Google Ads estimate
Yearly Ad Budget
$73K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| car seat | 27K | $0.71 | $13.2K |
| car seats | 6K | $0.66 | $4.0K |
| evenflo car seatEasy | 4K | $2.70 | $1.4K |
| even flowEasy | 3K | $0.97 | $10 |
| evenflo chase lxEasy | 2K | - | - |
Trustpilot Rating
225 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Strong revenue performance and growth
- High business quality and trust indicators
Shopify Theme
Top Keywords
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (3)
C: Mega Menu
Fabext Internal Wiki0
Klaviyo ReviewsAnalytics
Google Analytics
Google Tag ManagerE-commerce Platform
ShopifySales Channels
Email Marketing
Reviews
Payment
Shopify PaymentsSimilar Stores
View all →Trending Baby Gear Products
Products gaining popularity in Baby Gear right now, based on Amazon & Google Trends data.
Ingenuity 3D Mini Convenience Stroller – Lightweight Stroller with Compact Fold, Multi-Position Recline, Canopy with Pop Out Sun Visor and More – Umbrella Stroller for Travel and More, Gray
HelloBaby No WiFi Baby Monitor 5" Screen 30-Hour Battery Pan-Tilt-Zoom Video Upgrade with Camera and Audio, Night Vision, VOX, 2-Way Talk, 8 Lullabies and 1000ft Range, HB6550
Huggies Size 1 Diapers, Little Snugglers Baby Diapers, Size 1 (8-14 lbs), 32 Count, Packaging May Vary
Dream On Me Aero Travel Umbrella Stroller, One-Hand Quick Fold, 3-Point Safety Harness, Dual Brakes, Adjustable Removable Canopy, Lightweight Compact & Space-Saving for Infants and Toddlers – Black
Frequently Asked Questions About Evenflo
Is Evenflo a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Evenflo is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Evenflo safe to buy from? Is it a scam?
Evenflo has a Trustpilot rating of 1.3/5 based on 225 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (71/100).
What is Evenflo's EcomScout rating and what does it mean?
Evenflo has an EcomScout rating of S (71/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Evenflo generate?
Evenflo receives approximately 5.1M visits per year with estimated monthly revenue of $1.5M - $3.6M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Evenflo use?
We detected 3 Shopify apps on Evenflo, including C: Mega Menu, Fabext Internal Wiki, Klaviyo Reviews. The store uses the "Evenflo-Dawn/2.15--Live" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Baby Gear store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Evenflo. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Baby Gear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.