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Green People

greenpeople.co.uk
60/100
EcomScout

Green People receives an EcomScout Rating of S (60/100), ranking #4,199 out of 139,161 Shopify stores we track. This J-Beauty Global store attracts 2.0M visits per year with estimated revenue of $108.5K - $253.1K/mo. It offers 193 products at an average price of $22.

Store descriptionDiscover feel-good skin care with Green People’s natural and organic beauty products, with sustainably grown ingredients. FREE UK delivery available.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$108.5K - $253.1K/mo
Est. Traffic/mo
162.9K
Products
193
Top Market
GB (64%)
Top Channel
Search (75%)
Trustpilot
3.5/5 (154)

Store Intelligence Summary

Traffic breakdown: Search 75%, Direct 12%, Mail 3%, Social 2%. This indicates a content-driven organic growth strategy.

Product pricing: Average price of $22 (range: $1 – $53). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $619/mo in paid search ($7.4K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.5/5 based on 154 reviews. Good standing with customers.

Top markets: GB (64%), US (8%), NG (5%).

Best-selling product: Children’s SPF50 + Frugi Rainbow Wave Hat 6m – 4y ($28.00). Other top sellers include Children’s SPF50 + Frugi Rainbow Wave Hat 4-10y, Children’s SPF50 + Frugi Funny Fish Hat 6m – 4y, Children’s SPF50 + Frugi Funny Fish Hat 4-10y.

How is the EcomScout Rating calculated? The S grade (60/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

J-Beauty Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$131K/mo
Total Stores
14
Avg Revenue
$9K/mo
Top 10% Threshold
$34K/mo

Competition Breakdown

29%
21%
43%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The J-Beauty market generates $0M/month across 14 stores
  • 7% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of J-Beauty stores earn $34K+/month
  • This store outperforms 73% of J-Beauty competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
44.5%
Pages/Visit
2.2
Avg. Time on Site
54s
Avg. Product Price
$22

Range: $1 - $53

Rating Breakdown

Business Quality76/100
Trustpilot70/100
Revenue Performance59/100
Traffic Growth55/100
Marketing Efficiency50/100

Traffic Sources

Search75.1%
Direct12.3%
Mail3.2%
Social2.1%
Referrals1.2%

Marketing & Ad Spend

Monthly Ad Spend

$619

Google Ads estimate

Yearly Ad Budget

$7K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
nativeEasy52K$0.11$2
blue lizard sunscreenEasy2K$0.38$135
green peopleEasy1K$0.42$14
neals yardEasy750$0.23-
organic hair products for curly hairEasy460$0.94$22

Trustpilot Rating

3.5

154 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
64.3%
🇺🇸United States
8.2%
🇳🇬Nigeria
5.0%
🇮🇪Ireland
4.7%
🇻🇳Vietnam
2.2%
0

Shopify Theme

Detecting theme...

Top Keywords

green peoplenative shampoogreen people sunscreengreen people sun creamgreenpeople

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

Shopify

Product Recommendations

Octane AI: Advanced Quiz Maker

CDN

AWS CloudFrontjsDelivr

Analytics

Google AnalyticsGoogle Tag Manager

Reviews

Yotpo Reviews & UGCReviews.io

JavaScript

ReactjQuery

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Frequently Asked Questions About Green People

Is Green People a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Green People is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is Green People safe to buy from? Is it a scam?

Green People has a Trustpilot rating of 3.5/5 based on 154 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (60/100).

What is Green People's EcomScout rating and what does it mean?

Green People has an EcomScout rating of S (60/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Green People generate?

Green People receives approximately 2.0M visits per year with estimated monthly revenue of $108.5K - $253.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Green People use?

We detected 4 Shopify apps on Green People, including CookieYes GDPR Cookie Banner, スマホナビゲーション|リテリア Navigation, Rebuy Personalization Engine and more. The store uses the "New Age Defy+ BOGOHP " Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this J-Beauty store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Green People. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a J-Beauty store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Green People Shopify store analysis • J-BeautyGlobal • Likely Dropshipper • Rating: S

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