hairplus.co.nz
hairplus.co.nzhairplus.co.nz receives an EcomScout Rating of A (53/100), ranking #14,877 out of 481,809 Shopify stores we track. This Hair Care Beauty & Personal Care store attracts 664.5K visits per year with estimated revenue of $41.9K - $81.5K/mo. It offers 2.5K+ products at an average price of $34.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: direct 12%, referral 10%.
Product pricing: Average price of $34 (range: $10 – $72). Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $451/mo in paid search ($5.4K/yr). Lean ad budget — primarily relying on organic or social channels.
Top markets: NZ (90%), US (4%), IN (2%).
Best-selling product: Alfaparf Milano Semi di Lino Blonde Anti-Yellow Conditioner 200ml ($47.95). Other top sellers include Alfaparf Milano Semi di Lino Blonde Anti-Yellow Low Shampoo 250ml, SKINPOP Hydro Glow Sheet Mask, Angel Camellia Versatile Cream Leave-In 30ml.
Hair Care Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Hair Care market generates $3M/month across 1,065 stores
- •7% are enterprise stores (>$100K/mo) — achievable market
- •74% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Hair Care stores earn $45K+/month
- •This store outperforms 93% of Hair Care competitors
- •Low average order value ($0) — consider bundling or upsells
- •71 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Hair Care
Best Selling Products
#12 Free Samples
#2Alfaparf Milano Semi di Lino Blonde Anti-Yellow Conditioner 200ml
$47.95
#3Alfaparf Milano Semi di Lino Blonde Anti-Yellow Low Shampoo 250ml
$47.95
#4SKINPOP Hydro Glow Sheet Mask
$10
#5Hair Plus Online Gift Card
$10
#6Angel Camellia Versatile Cream Leave-In 30ml
$12.72
#7Angel Camellia Versatile Repair Conditioner 400ml
$33.52
#8Eleven Australia Miracle Hair Treatment Oil Elixir 100ml
$72
#9Angel Camellia Versatile Repair Shampoo 400ml
$33.52
#10Eleven Australia Heat Styling Protection Spray 159g
$36
Range: $10 - $72
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$451
Google Ads estimate
Yearly Ad Budget
$5K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| shampooEasy | 40K | $0.06 | $41 |
| hair plusEasy | 720 | $0.97 | $100 |
| olaplex no 4 and 5Easy | 340 | - | - |
| hair beauty | 220 | $0.46 | $187 |
| free samples nzEasy | 24 | - | - |
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
Weaknesses
- Trustpilot rating and review volume need improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Encourage customer reviews, respond to feedback, and improve customer service
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Similar Stores
View all →Frequently Asked Questions About hairplus.co.nz
Is hairplus.co.nz a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, hairplus.co.nz is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is hairplus.co.nz safe to buy from? Is it a scam?
We don't have Trustpilot review data for hairplus.co.nz. However, our EcomScout rating is A (53/100).Always check for secure payment options, return policies, and customer reviews before purchasing.
What is hairplus.co.nz's EcomScout rating and what does it mean?
hairplus.co.nz has an EcomScout rating of A (53/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does hairplus.co.nz generate?
hairplus.co.nz receives approximately 664.5K visits per year with estimated monthly revenue of $41.9K - $81.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does hairplus.co.nz use?
We detected 8 Shopify apps on hairplus.co.nz, including Shop, Klaviyo: Email Marketing & SMS, Judge.me Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Hair Care store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against hairplus.co.nz. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Hair Care store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.