Insulation Merchant
insulationmerchant.comInsulation Merchant receives an EcomScout Rating of B+ (50/100), ranking #51,783 out of 1,192,792 Shopify stores we track. This Insulation and Building Materials Home & Garden store attracts 156.2K visits per year with estimated revenue of $10.8K - $23.8K/mo. It offers 1.4K products at an average price of £82.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: paid 56%, referral 13%, organic 13%, direct 7%.
Product pricing: Average price of £82 (range: £9 – £268) — ≈ $105 USD. Positioned in the premium segment.
Ad spend: Estimated $8/mo in paid search ($96/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 3.8/5 based on 218 reviews. Good standing with customers.
Top markets: GB (93%), CA (6%), IN (1%).
Best-selling product: Insulation Support Netting - 1m x 100m (£28.40). Other top sellers include Pro Clima Tescon Vana (Airtight Tape), Pro Clima Orcon F - Flexible airtight solid acrylic sealant (310ml Cartridge), Pro Clima Tescon Sprimer Spray Can Primer.
Insulation and Building Materials Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Insulation and Building Materials market generates $0M/month across 2 stores
- •This store outperforms 28% of Insulation and Building Materials competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Insulation and Building Materials
Best Selling Products
#1Insulation Support Netting - 1m x 100m
£28.40≈ $36
#2Pro Clima Tescon Vana (Airtight Tape)
£29.86≈ $38
#3Pro Clima Contega Solido SL80 (Internal Single-sIded Corner Adhesive Tape) - 80mm x 30m
£48.30≈ $61
#4Pro Clima Orcon F - Flexible airtight solid acrylic sealant (310ml Cartridge)
£8.95≈ $11
#5Pro Clima Tescon Sprimer Spray Can Primer
£23.90≈ $30
#6Protect TF200 Thermo Insulating Timber Frame Breather Membrane (1.5 2.7 & 3m)
£192.90≈ $245
#71.5m Pro Clima Intello Plus - Vapour Check Membrane (50m)
£268.20≈ $341
#8ENVIROGRAF CV30/6 Flexible Strip Cavity Barrier - 2m x 30mm x 6mm (50-60mm Gap)
£25.54≈ $32
#91.5m Pro Clima Intello Plus (Small Handy Rolls) - Vapour Check Membrane (20m)
£111.50≈ $142
#10ENVIROGRAF CV30/4 Flexible Strip Cavity Barrier - 2m x 30mm x 4mm (30-45mm Gap)
£19.61≈ $25
≈ $105 USD
Range: £9 - £268
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$8
Google Ads estimate
Yearly Ad Budget
$96
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| thermafleeceEasy | 90 | - | - |
| steico flex | 44 | - | - |
| sioo x suppliers | 12 | - | - |
Trustpilot Rating
218 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
- High-quality product catalog
Weaknesses
- Revenue performance needs improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (9)
Trustpilot3.5Shop
Judge.me Product Reviews5.0
Pre-Order0
Form Builder4.8
Buy Button channel3.9Klaviyo: Email Marketing & SMS
Mailchimp4.8BlockSimilar Stores
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Frequently Asked Questions About Insulation Merchant
Is Insulation Merchant a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Insulation Merchant is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Insulation Merchant safe to buy from? Is it a scam?
Insulation Merchant has a Trustpilot rating of 3.8/5 based on 218 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (50/100).
What is Insulation Merchant's EcomScout rating and what does it mean?
Insulation Merchant has an EcomScout rating of B+ (50/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does Insulation Merchant generate?
Insulation Merchant receives approximately 156.2K visits per year with estimated monthly revenue of $10.8K - $23.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Insulation Merchant use?
We detected 9 Shopify apps on Insulation Merchant, including Trustpilot, Shop, Judge.me Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Insulation and Building Materials store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Insulation Merchant. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Insulation and Building Materials store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.