Traffic breakdown: organic 55%, social 18%, direct 16%, referral 6%.
Product pricing: Average price of $101 (range: $12 – $229). Positioned in the premium segment.
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Customer trust: Trustpilot score 2.8/5 based on 3 reviews. Mixed reviews — potential service or quality concerns.
Top markets: US (61%), KR (9%), CA (7%).
Best-selling product: Instant Film Back for Mamiya RB67 (compatible with Instax SQUARE film) ($199). Other top sellers include Instant Mini Film Development unit (compatible with Instax Mini film), Pinhole Mini Instant Film Camera Building Set - DIY Kit for Self Assembly, Instant SQUARE Film Development unit (compatible with Instax SQUARE film).
How is the EcomScout Rating calculated? The B+ grade (43/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score.
Learn more about our methodology.