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KeepCup

keepcup.com
S
68/100
EcomScout

KeepCup receives an EcomScout Rating of S (68/100), ranking #6,134 out of 1,190,205 Shopify stores we track. This Kitchenware Home & Garden store attracts 1.5M visits per year with estimated revenue of $25.7K - $56.6K/mo. It offers 926 products at an average price of A$20.

Analysis by EcomScout Research Team · How we calculate ratings

KitchenwareHome & GardenReusable Cups & Bottles
Est. Revenue/mo
$25.7K - $56.6K/mo
Est. Traffic/mo
126.8K
Products
926
Top Market
US (25%)
Top Channel
organic (48%)
Trustpilot
4.3/5 (1,279)

Store Intelligence Summary

Traffic breakdown: organic 48%, direct 21%, referral 10%, paid 9%.

Product pricing: Average price of A$20 (range: A$6 – A$39) — ≈ $13 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $522/mo in paid search ($6.3K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.3/5 based on 1,279 reviews. Good standing with customers.

Top markets: US (25%), AU (25%), GB (18%).

Best-selling product: Brew Glass Cup Base (A$16). Other top sellers include Cold Cup Original, Splashproof Plug, Splashproof Plug - XS | Black.

How is the EcomScout Rating calculated? The S grade (68/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Kitchenware Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$3.4M/mo
Total Stores
975
Avg Revenue
$3K/mo
Top 10% Threshold
$64K/mo

Competition Breakdown

32%
34%
21%
5%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Kitchenware market generates $3M/month across 975 stores
  • •7% are enterprise stores (>$100K/mo) — achievable market
  • •Top 10% of Kitchenware stores earn $64K+/month
  • •This store outperforms 95% of Kitchenware competitors
  • •Low average order value ($0) — consider bundling or upsells
  • •71 enterprise stores (>$100K/mo) proves scalability in this market

Top Apps in Kitchenware

Shop86%Block76%Judge.me Product Reviews42%Klaviyo: Email Marketing & SMS36%

Best Selling Products

Brew Glass Cup Base#1

Brew Glass Cup Base

A$16≈ $11

Cold Cup Original#2

Cold Cup Original

A$26≈ $17

Splashproof Plug#3

Splashproof Plug

A$6≈ $3.96

Splashproof Plug - XS | Black#4

Splashproof Plug - XS | Black

A$6≈ $3.96

Splashproof Plug - XS | Limestone#5

Splashproof Plug - XS | Limestone

A$6≈ $3.96

Splashproof Plug - XS | Maeve#6

Splashproof Plug - XS | Maeve

A$6≈ $3.96

Splashproof Plug - XS | Pashmak Pink#7

Splashproof Plug - XS | Pashmak Pink

A$6≈ $3.96

Splashproof Plug - XS | Plum#8

Splashproof Plug - XS | Plum

A$6≈ $3.96

Splashproof Plug - XS | Poppy#9

Splashproof Plug - XS | Poppy

A$6≈ $3.96

Brew Cork Glass Cup#10

Brew Cork Glass Cup

A$37≈ $24

Analyzing...
Bounce Rate
38.4%
Pages/Visit
4.9
Avg. Time on Site
2m 2s
Avg. Product Price
A$20

≈ $13 USD

Range: A$6 - A$39

Rating Breakdown

Trustpilot100/100
Traffic Growth80/100
Business Quality80/100
Revenue Performance54/100
Marketing Efficiency43/100

Traffic Sources

organic48.0%
direct20.9%
referral9.9%
paid9.4%
social4.9%

Marketing & Ad Spend

Monthly Ad Spend

$522

Google Ads estimate

Yearly Ad Budget

$6K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
keepcupEasy4K--
keep cupEasy1K$0.40$124
stainless steel travel mugsEasy340$1.53$155
keep cupsEasy270--
insulated mug made in usaEasy180--

Trustpilot Rating

4.3

1,279 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
25.1%
🇦🇺Australia
25.0%
🇬🇧United Kingdom
18.0%
🇳🇿New Zealand
7.7%
🇨🇦Canada
4.3%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (9)

ShopUpPromote Affiliate MarketingBack in StockPre-OrderKlaviyo: Email Marketing & SMSJudge.me Product ReviewsShopify FormsBlockEmbed4.9

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Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Daybreak

Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Daybreak

60
$29.99-13%
bella 2 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk

bella 2 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk

56
$24.99+6%
Brita Small 6 Cup Water Filter Pitcher, 1 BritaPlus Filter, Metro, Black (Package May Vary)

Brita Small 6 Cup Water Filter Pitcher, 1 BritaPlus Filter, Metro, Black (Package May Vary)

54
$27.49+8%
Brita Large 10 Cup Water Filter Pitcher, 1 BritaPlus Filter, Everyday, Black (Package May Vary)

Brita Large 10 Cup Water Filter Pitcher, 1 BritaPlus Filter, Everyday, Black (Package May Vary)

53
$44.79+8%
Explore all trending products

Monitor this store daily.

Sales changes, new products, app installs — delivered to your dashboard every morning.

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Frequently Asked Questions About KeepCup

Is KeepCup a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, KeepCup is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is KeepCup safe to buy from? Is it a scam?

KeepCup has a Trustpilot rating of 4.3/5 based on 1,279 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (68/100).

What is KeepCup's EcomScout rating and what does it mean?

KeepCup has an EcomScout rating of S (68/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does KeepCup generate?

KeepCup receives approximately 1.5M visits per year with estimated monthly revenue of $25.7K - $56.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does KeepCup use?

We detected 9 Shopify apps on KeepCup, including Shop, UpPromote Affiliate Marketing, Back in Stock and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Kitchenware store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against KeepCup. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Kitchenware store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

KeepCup Shopify store analysis • Kitchenware • Home & Garden • Unlikely Dropshipper • Rating: S

Last updated: August 5, 2026

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