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Little Dutch

little-dutch.com
55/100
EcomScout

Little Dutch receives an EcomScout Rating of A+ (55/100), ranking #6,749 out of 138,586 Shopify stores we track. This Baby Gear Parenting store attracts 2.6M visits per year with estimated revenue of $64.9K - $151.4K/mo. It offers 1.7K products at an average price of $28.

Store descriptionLittle Dutch offers modern nursery essentials, accessories and toys for babies and children.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$64.9K - $151.4K/mo
Est. Traffic/mo
213.2K
Products
1.7K
Top Market
DE (27%)
Top Channel
Search (63%)
Trustpilot
3.2/5 (5)

Store Intelligence Summary

Traffic breakdown: Search 63%, Direct 23%, Social 6%, Paid Referrals 5%. This indicates a content-driven organic growth strategy.

Product pricing: Average price of $28 (range: $1 – $109). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $2/mo in paid search ($24/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.2/5 based on 5 reviews. Mixed reviews — potential service or quality concerns.

Top markets: DE (27%), NL (18%), FR (14%).

Best-selling product: Slinger element Touw ($1.00). Other top sellers include Verhalen projector zaklamp roze, Slinger element - Letter A, 4 in 1 Driewieler Pink.

How is the EcomScout Rating calculated? The A+ grade (55/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Baby Gear Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$7.3M/mo
Total Stores
268
Avg Revenue
$27K/mo
Top 10% Threshold
$218K/mo

Competition Breakdown

27%
30%
12%
26%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Baby Gear market generates $7M/month across 268 stores
  • 26% are enterprise stores (>$100K/mo) — competitive market
  • Top 10% of Baby Gear stores earn $218K+/month
  • This store outperforms 87% of Baby Gear competitors
  • Low average order value ($0) — consider bundling or upsells
  • 71 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
36.2%
Pages/Visit
4.7
Avg. Time on Site
1m 55s
Avg. Product Price
$28

Range: $1 - $109

Rating Breakdown

Business Quality76/100
Traffic Growth60/100
Revenue Performance57/100
Trustpilot45/100
Marketing Efficiency36/100

Traffic Sources

Search62.5%
Direct23.1%
Social5.5%
Paid Referrals4.7%
Referrals1.6%
Mail1.2%

Marketing & Ad Spend

Monthly Ad Spend

$2

Google Ads estimate

Yearly Ad Budget

$24

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
little dutchEasy320--

Trustpilot Rating

3.2

5 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇩🇪Germany
26.6%
🇳🇱Netherlands
18.5%
🇫🇷France
14.3%
🇧🇪Belgium
8.5%
🇵🇹Portugal
4.1%

Analysis

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

little dutchlittledutchlittle dutch nlledikant deken - roze - fairy gardenwiegdeken - roze - fairy garden

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (2)

E-commerce Platform

Shopify

Sales Channels

Shop

Payment

Shopify Payments

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

Customer Support

Gorgias

Store Design

GemPages Landing Page Builder

Trending Baby Gear Products

Products gaining popularity in Baby Gear right now, based on Amazon & Google Trends data.

Ingenuity 3D Mini Convenience Stroller – Lightweight Stroller with Compact Fold, Multi-Position Recline, Canopy with Pop Out Sun Visor and More – Umbrella Stroller for Travel and More, Gray

Ingenuity 3D Mini Convenience Stroller – Lightweight Stroller with Compact Fold, Multi-Position Recline, Canopy with Pop Out Sun Visor and More – Umbrella Stroller for Travel and More, Gray

84
$69.88+59%
HelloBaby No WiFi Baby Monitor 5" Screen 30-Hour Battery Pan-Tilt-Zoom Video Upgrade with Camera and Audio, Night Vision, VOX, 2-Way Talk, 8 Lullabies and 1000ft Range, HB6550

HelloBaby No WiFi Baby Monitor 5" Screen 30-Hour Battery Pan-Tilt-Zoom Video Upgrade with Camera and Audio, Night Vision, VOX, 2-Way Talk, 8 Lullabies and 1000ft Range, HB6550

64
$63.17-19%
Huggies Size 1 Diapers, Little Snugglers Baby Diapers, Size 1 (8-14 lbs), 32 Count, Packaging May Vary

Huggies Size 1 Diapers, Little Snugglers Baby Diapers, Size 1 (8-14 lbs), 32 Count, Packaging May Vary

63
$9.94+11%
Dream On Me Aero Travel Umbrella Stroller, One-Hand Quick Fold, 3-Point Safety Harness, Dual Brakes, Adjustable Removable Canopy, Lightweight Compact & Space-Saving for Infants and Toddlers – Black

Dream On Me Aero Travel Umbrella Stroller, One-Hand Quick Fold, 3-Point Safety Harness, Dual Brakes, Adjustable Removable Canopy, Lightweight Compact & Space-Saving for Infants and Toddlers – Black

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Frequently Asked Questions About Little Dutch

Is Little Dutch a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Little Dutch is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is Little Dutch safe to buy from? Is it a scam?

Little Dutch has a Trustpilot rating of 3.2/5 based on 5 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is A+ (55/100).

What is Little Dutch's EcomScout rating and what does it mean?

Little Dutch has an EcomScout rating of A+ (55/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Little Dutch generate?

Little Dutch receives approximately 2.6M visits per year with estimated monthly revenue of $64.9K - $151.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Little Dutch use?

We detected 2 Shopify apps on Little Dutch, including C: Mega Menu, Klaviyo Reviews. The store uses the "Little Dutch 0.34.0" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Baby Gear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Little Dutch. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Baby Gear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Little Dutch Shopify store analysis • Baby GearParenting • Likely Dropshipper • Rating: A+

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