Traffic breakdown: organic 37%, direct 25%, paid 9%, social 7%.
Product pricing: Average price of A$19 (range: A$8 – A$41) — ≈ $13 USD. Budget-friendly positioning targeting volume sales.
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Best-selling product: Art Card Set | 6 Cards | Nature Table (A$40.50). Other top sellers include Deborah Perrow | Greeting Card | Tea time with the sea, Deborah Perrow | Greeting Card | Abundance, Deborah Perrow | Greeting Card | The Ark.
How is the EcomScout Rating calculated? The B grade (30/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score.
Learn more about our methodology.