Traffic breakdown: direct 52%, organic 44%.
Product pricing: Average price of $134 (range: $8 – $550). Positioned in the premium segment.
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Top markets: US (63%), KR (14%), CA (11%).
Best-selling product: WINNING GEL KNUCKLE GUARDS NG-2 ($32). Other top sellers include NIKE BOXING SHOES MACHOMAI 3 BLACK/WHITE, NIKE TANK V2 DRI-FIT BOXING RED, WINNING HANDWRAPS VL-B ELASTIC 4.5M WHITE.
How is the EcomScout Rating calculated? The B+ grade (45/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score.
Learn more about our methodology.