My Expert Midwife
myexpertmidwife.comMy Expert Midwife receives an EcomScout Rating of S (65/100), ranking #4,581 out of 724,627 Shopify stores we track. This Pregnancy & Postpartum Care Baby & Kids store attracts 1.1M visits per year with estimated revenue of $93.6K - $181.9K/mo. It offers 50 products at an average price of £44.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 51%, referral 18%, direct 13%, paid 12%.
Product pricing: Average price of £44 (range: £1 – £195) — ≈ $56 USD. Mid-range pricing strategy.
Customer trust: Trustpilot score 4.6/5 based on 208 reviews. Excellent reputation — customers rate this store highly.
Top markets: GB (29%), US (28%), IN (7%).
Best-selling product: Perineal Massage Essentials (£17.95). Other top sellers include Mama's Mini Retreat Gift Set, Gift Message, The Motherload.
Pregnancy & Postpartum Care Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Pregnancy & Postpartum Care market generates $0M/month across 4 stores
- •25% are enterprise stores (>$100K/mo) — competitive market
- •75% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Pregnancy & Postpartum Care stores earn $102K+/month
- •This store outperforms 95% of Pregnancy & Postpartum Care competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Pregnancy & Postpartum Care
Best Selling Products
#1Perineal Massage Essentials
£17.95≈ $23
#2Mama's Mini Retreat Gift Set
£50≈ $64
#3Gift Message
£1≈ $1.27
#4The Motherload
£195≈ $248
#5Glow Mama Glow
£35≈ $44
#6Oh Baby, Baby Gift Set
£30≈ $38
#7For Your Bits Gift Set
£40≈ $51
#8The BIRTHday Bag - Hospital bag essentials
£35≈ $44
#9R&R: The Ultimate Postpartum Recovery Set
£50≈ $64
#10Bathtime Bundle Gift Set
£24≈ $30
≈ $56 USD
Range: £1 - £195
Rating Breakdown
Traffic Sources
Trustpilot Rating
208 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
Shopify Theme
Tech Stack & Apps
Browse All Apps →
Trustpilot
PageFly Landing Page Builder
Loox Photo Reviews
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Frequently Asked Questions About My Expert Midwife
Is My Expert Midwife a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, My Expert Midwife is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is My Expert Midwife safe to buy from? Is it a scam?
My Expert Midwife has a Trustpilot rating of 4.6/5 based on 208 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (65/100).
What is My Expert Midwife's EcomScout rating and what does it mean?
My Expert Midwife has an EcomScout rating of S (65/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does My Expert Midwife generate?
My Expert Midwife receives approximately 1.1M visits per year with estimated monthly revenue of $93.6K - $181.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does My Expert Midwife use?
We detected 13 Shopify apps on My Expert Midwife, including Shop, Trustpilot, Smile.io Rewards & Loyalty and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Pregnancy & Postpartum Care store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against My Expert Midwife. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Pregnancy & Postpartum Care store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.