Profusion Cosmetics
profusioncosmetics.comProfusion Cosmetics receives an EcomScout Rating of A (52/100), ranking #26,753 out of 985,957 Shopify stores we track. This Cosmetics Beauty & Personal Care store attracts 809.9K visits per year with estimated revenue of $9.0K - $17.5K/mo. It offers 415 products at an average price of $6.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 28%, direct 28%, social 26%, paid 10%.
Product pricing: Average price of $6 (range: $0 – $15). Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $887/mo in paid search ($10.6K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.1/5 based on 10 reviews. Good standing with customers.
Top markets: US (76%), CA (6%), IN (6%).
Best-selling product: Blush Hour | Soft Matte Liquid Blush ($5.99). Other top sellers include Feel Good Skin | Hydrating Skin Perfector, PERFECT POUT | Soft Matte Lip Tint, Lip Duo.
Cosmetics Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Cosmetics market generates $2M/month across 1,543 stores
- •4% are enterprise stores (>$100K/mo) — achievable market
- •79% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Cosmetics stores earn $29K+/month
- •This store outperforms 95% of Cosmetics competitors
- •Low average order value ($0) — consider bundling or upsells
- •66 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Cosmetics
Best Selling Products
#1Profusion Shipping Protection
$0.01
#2Blush Hour | Soft Matte Liquid Blush
$5.99
#3Feel Good Skin | Hydrating Skin Perfector
$7.98
#4PERFECT POUT | Soft Matte Lip Tint
$1
#5Lip Duo
$1.60
#6GEMS Glitter Palette
$5
#7Essentials 10 Shade Palettes
$5.70
#8Eye Sparkler Duo Set
$5.30
#920th Anniversary Pressed Glitter Palette
$5.30
#10Festival 35-Shade Palette
$15.01
Range: $0 - $15
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$887
Google Ads estimate
Yearly Ad Budget
$11K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| profusionEasy | 18K | $0.27 | $20 |
| profusion cosmeticsEasy | 2K | - | - |
| profusion makeupEasy | 630 | - | - |
| profusion eyeshadowEasy | 180 | - | - |
| profusion palettes | 90 | - | - |
Trustpilot Rating
10 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
Weaknesses
- Revenue performance needs improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
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Frequently Asked Questions About Profusion Cosmetics
Is Profusion Cosmetics a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Profusion Cosmetics is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Profusion Cosmetics safe to buy from? Is it a scam?
Profusion Cosmetics has a Trustpilot rating of 4.1/5 based on 10 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A (52/100).
What is Profusion Cosmetics's EcomScout rating and what does it mean?
Profusion Cosmetics has an EcomScout rating of A (52/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Profusion Cosmetics generate?
Profusion Cosmetics receives approximately 809.9K visits per year with estimated monthly revenue of $9.0K - $17.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Profusion Cosmetics use?
We detected 12 Shopify apps on Profusion Cosmetics, including Pre-Order, Shop, LoyaltyLion and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Cosmetics store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Profusion Cosmetics. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Cosmetics store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.
