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PÜR cosmetics homepage screenshot

PÜR cosmetics

purcosmetics.com
54/100
EcomScout

PÜR cosmetics receives an EcomScout Rating of A+ (54/100), ranking #7,361 out of 139,161 Shopify stores we track. This Skincare Beauty & Personal Care store attracts 1.1M visits per year with estimated revenue of $44.8K - $104.5K/mo. It offers 106 products at an average price of $26.

Store descriptionPÜR Minerals cosmetics provides high-performance good for your skin makeup & skincare products. Empowering women around the world.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$44.8K - $104.5K/mo
Est. Traffic/mo
91.2K
Products
106
Top Market
US (66%)
Top Channel
Search (63%)
Trustpilot
2.9/5 (2)

Store Intelligence Summary

Traffic breakdown: Search 63%, Mail 15%, Direct 11%, Social 5%. This indicates a content-driven organic growth strategy.

Product pricing: Average price of $26 (range: $4 – $128). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $4.5K/mo in paid search ($54.2K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 2.9/5 based on 2 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (66%), CA (18%), IN (6%).

Best-selling product: Mellow Eyes Hydrogel Rejuvenating Eye Patches ($34.00). Other top sellers include Blush Crush – PÜR x butter LONDON Collab, Pink Loaf Bag, Liquid Chisel Brush.

How is the EcomScout Rating calculated? The A+ grade (54/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Skincare Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$9.6M/mo
Total Stores
7,392
Avg Revenue
$1K/mo
Top 10% Threshold
$11K/mo

Competition Breakdown

42%
48%
8%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Skincare market generates $10M/month across 7,392 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 90% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Skincare stores earn $11K+/month
  • This store outperforms 89% of Skincare competitors
  • Cleansers shows highest opportunity with $1,540 median revenue and medium competition
  • High average order value ($183) suggests premium positioning works well
  • 102 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
35.4%
Pages/Visit
8.6
Avg. Time on Site
4m 35s
Avg. Product Price
$26

Range: $4 - $128

Rating Breakdown

Business Quality76/100
Traffic Growth55/100
Revenue Performance54/100
Marketing Efficiency48/100
Trustpilot45/100

Traffic Sources

Search62.6%
Mail14.8%
Direct11.0%
Social5.0%
Paid Referrals2.0%
Referrals1.6%

Marketing & Ad Spend

Monthly Ad Spend

$5K

Google Ads estimate

Yearly Ad Budget

$54K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
pur15K$0.77$1.5K
pur cosmeticsEasy2K$0.46$1.0K
pur makeup reviewsEasy380$1.06$11
pur mineralsEasy360$0.86$499
www mally beauty com353--

Trustpilot Rating

2.9

2 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
66.4%
🇨🇦Canada
18.4%
🇮🇳India
5.6%
🇬🇧United Kingdom
5.0%
🇵🇭Philippines
2.7%
0

Shopify Theme

Detecting theme...

Top Keywords

pur cosmeticspurpürpur beautypur minerals 4-in-1 pressed mineral makeup powder foundation ingredients

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

ShopifyOpenCart

CDN

AWS CloudFront

Analytics

Google AnalyticsGoogle Tag ManagerMicrosoft Clarity

Sales Channels

Shop

Payment

AfterpayShopify Payments

Subscriptions

ReChargeReCharge Subscriptions

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Products gaining popularity in Skincare right now, based on Amazon & Google Trends data.

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medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid, 0.45% BHA Salicylic Acid | Ideal for All, Korean Skin Care, 70 Pads (1 Pack)

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Frequently Asked Questions About PÜR cosmetics

Is PÜR cosmetics a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, PÜR cosmetics is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is PÜR cosmetics safe to buy from? Is it a scam?

PÜR cosmetics has a Trustpilot rating of 2.9/5 based on 2 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is A+ (54/100).

What is PÜR cosmetics's EcomScout rating and what does it mean?

PÜR cosmetics has an EcomScout rating of A+ (54/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does PÜR cosmetics generate?

PÜR cosmetics receives approximately 1.1M visits per year with estimated monthly revenue of $44.8K - $104.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does PÜR cosmetics use?

We detected 4 Shopify apps on PÜR cosmetics, including Minty, Klaviyo Reviews, Judge.me Ali Reviews Importer and more. The store uses the "Unknown" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Skincare store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against PÜR cosmetics. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Skincare store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

PÜR cosmetics Shopify store analysis • SkincareBeauty & Personal Care • Likely Dropshipper • Rating: A+

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