Superdry AU
superdry.com.auSuperdry AU receives an EcomScout Rating of S (62/100), ranking #4,087 out of 202,603 Shopify stores we track. This Lifestyle Fashion Fashion & Apparel store attracts 3.1M visits per year with estimated revenue of $200.4K - $434.1K/mo..
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 51%, direct 25%, social 13%, referral 1%.
Ad spend: Estimated $146/mo in paid search ($1.8K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 1.2/5 based on 4,346 reviews. Mixed reviews — potential service or quality concerns.
Top markets: AU (83%), NZ (7%), US (5%).
Lifestyle Fashion Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Lifestyle Fashion market generates $4M/month across 19 stores
- •84% are enterprise stores (>$100K/mo) — competitive market
- •This store outperforms 53% of Lifestyle Fashion competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Lifestyle Fashion
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$146
Google Ads estimate
Yearly Ad Budget
$2K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| womens winter jacketsEasy | 1K | $1.01 | $1.2K |
| superdry discount codeEasy | 90 | - | - |
| superdry australiaEasy | 70 | - | - |
| superdry shirtsEasy | 44 | - | - |
Trustpilot Rating
4,346 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Product catalog quality is poor
- Marketing efficiency and ROI need improvement
Recommendations
- Enhance product descriptions, add more images, and expand catalog
- Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (8)
Similar Stores
View all →Frequently Asked Questions About Superdry AU
Is Superdry AU a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Superdry AU is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Superdry AU safe to buy from? Is it a scam?
Superdry AU has a Trustpilot rating of 1.2/5 based on 4,346 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (62/100).
What is Superdry AU's EcomScout rating and what does it mean?
Superdry AU has an EcomScout rating of S (62/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Superdry AU generate?
Superdry AU receives approximately 3.1M visits per year with estimated monthly revenue of $200.4K - $434.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Superdry AU use?
We detected 8 Shopify apps on Superdry AU, including Klaviyo: Email Marketing & SMS, Shop, Gorgias and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Lifestyle Fashion store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Superdry AU. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Lifestyle Fashion store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.