Traffic breakdown: organic 27%, direct 22%, referral 11%, social 5%.
Product pricing: Average price of $53 (range: $9 – $90). Mid-range pricing strategy.
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Top markets: US (100%).
Best-selling product: The Candle Club Annual Membership ($90). Other top sellers include PSL, *Seasonal* The Upper Crust, Wise Man - 12oz Natural Soy Candle.
How is the EcomScout Rating calculated? The B grade (38/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score.
Learn more about our methodology.