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The Victorian Candle Co.

victoriancandle.co

Shop high-quality scented candles made from pure soy wax. Choose from Lemon, Strawberry, Cotton, and many more. Order online.

37/100
EcomScout Rating
Rank #23,003 of 125,770
Products
65
Category Rank
N/A

Gifts & Novelties Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$13.1M/mo
Total Stores
2,884
Avg Revenue
$5K/mo
Top 10% Threshold
$73K/mo

Competition Breakdown

21%
44%
22%
6%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Gifts & Novelties market generates $13M/month across 2,884 stores
  • 7% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Gifts & Novelties stores earn $73K+/month
  • This store outperforms 94% of Gifts & Novelties competitors
  • Low average order value ($0) — consider bundling or upsells
  • 215 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
83.1%
Pages/Visit
1.4
Avg. Time on Site
15s
Avg. Product Price
$9

Range: $4 - $36

Rating Breakdown

Trustpilot90/100
Business Quality75/100
Traffic Growth30/100
Revenue Performance22/100

Traffic Sources

Search45.8%
Direct42.4%
Referrals6.9%
Social3.8%
Paid Referrals1.1%
Mail0.1%

Trustpilot Rating

4.8

233 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
100.0%

Analysis

Strengths

  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Traffic and growth metrics are below average
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Invest in SEO, content marketing, and social media to drive more traffic
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

cherry candlepumpkin spice candlesmall candleginger candlepumpkin scented candle terraria

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (1)

E-commerce Platform

Shopify

Sales Channels

Shop

Reviews

TrustpilotLoox Photo ReviewsLooxTrustpilot

Payment

Shopify Payments

Analytics

Google Tag ManagerGoogle Analytics

Forms

Shopify Forms

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Frequently Asked Questions About The Victorian Candle Co.

Is The Victorian Candle Co. a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, The Victorian Candle Co. is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is The Victorian Candle Co. safe to buy from? Is it a scam?

The Victorian Candle Co. has a Trustpilot rating of 4.8/5 based on 233 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B (37/100).

What is The Victorian Candle Co.'s EcomScout rating and what does it mean?

The Victorian Candle Co. has an EcomScout rating of B (37/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does The Victorian Candle Co. generate?

The Victorian Candle Co. receives approximately 33.7K visits per year with estimated monthly revenue of $466 - $1.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does The Victorian Candle Co. use?

We detected 1 Shopify apps on The Victorian Candle Co., including Advanced Predictive Search. The store uses the "The Victorian Candle Co. -- Xee Creative's" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Gifts & Novelties store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against The Victorian Candle Co.. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Gifts & Novelties store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

The Victorian Candle Co. Shopify store analysis • Gifts & NoveltiesRetail • Likely Dropshipper • Rating: B

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