European Wax Center
waxcenter.comEuropean Wax Center receives an EcomScout Rating of S (59/100), ranking #5,609 out of 202,986 Shopify stores we track. This Waxing and Skin Care Beauty & Personal Care store attracts 18.1M visits per year with estimated revenue of $734.3K - $1.4M/mo. It offers 48 products at an average price of $23.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 80%, direct 8%, social 2%, referral 2%.
Product pricing: Average price of $23 (range: $7 – $72). Budget-friendly positioning targeting volume sales.
Customer trust: Trustpilot score 2.7/5 based on 50 reviews. Mixed reviews — potential service or quality concerns.
Top markets: US (95%), DE (1%), CA (0%).
Best-selling product: Lightweight SPF 50 Sunscreen Spray ($25). Other top sellers include Face & Body Exfoliating Gel, Aloe Body Polish, Aloe Body Wash.
Waxing and Skin Care Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Waxing and Skin Care market generates $0M/month across 0 stores
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Waxing and Skin Care
Best Selling Products
Range: $7 - $72
Rating Breakdown
Traffic Sources
Trustpilot Rating
50 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Similar Stores
View all →Frequently Asked Questions About European Wax Center
Is European Wax Center a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, European Wax Center is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is European Wax Center safe to buy from? Is it a scam?
European Wax Center has a Trustpilot rating of 2.7/5 based on 50 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (59/100).
What is European Wax Center's EcomScout rating and what does it mean?
European Wax Center has an EcomScout rating of S (59/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does European Wax Center generate?
European Wax Center receives approximately 18.1M visits per year with estimated monthly revenue of $734.3K - $1.4M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does European Wax Center use?
We detected 11 Shopify apps on European Wax Center, including Shop, ReCharge Subscriptions, Yotpo Reviews & UGC and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Waxing and Skin Care store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against European Wax Center. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Waxing and Skin Care store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.