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Onyxjourney

onyxjourney.com
75/100
EcomScout

Onyxjourney receives an EcomScout Rating of S (75/100), ranking #1,252 out of 1,119,668 Shopify stores we track. This Travel Accessories Other store attracts 484.9K visits per year with estimated revenue of $168.4K - $393.0K/mo. It offers 42 products at an average price of €195.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$168.4K - $393.0K/mo
Est. Traffic/mo
40.4K
Products
42
Top Market
NL (31%)
Top Channel
paid (37%)
Trustpilot
4.3/5 (1,033)

Store Intelligence Summary

Traffic breakdown: paid 37%, direct 19%, organic 17%, social 12%.

Product pricing: Average price of €195 (range: €22 – €725) — ≈ $213 USD. Positioned in the premium segment.

Ad spend: Estimated $1.5K/mo in paid search ($18.6K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.3/5 based on 1,033 reviews. Good standing with customers.

Top markets: NL (31%), BE (16%), DE (14%).

Best-selling product: 2-delige kofferset bundel (€471). Other top sellers include 3-delige kofferset bundel, Handbagage en packing cubes bundel, Carry-on en Duffel bundel.

How is the EcomScout Rating calculated? The S grade (75/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Travel Accessories Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$436K/mo
Total Stores
214
Avg Revenue
$2K/mo
Top 10% Threshold
$79K/mo

Competition Breakdown

39%
34%
14%
5%
8%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Travel Accessories market generates $0M/month across 214 stores
  • 8% are enterprise stores (>$100K/mo) — achievable market
  • 73% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Travel Accessories stores earn $79K+/month
  • This store outperforms 97% of Travel Accessories competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
48.2%
Pages/Visit
2.8
Avg. Time on Site
2m 4s
Avg. Product Price
€195

≈ $213 USD

Range: €22 - €725

Rating Breakdown

Trustpilot100/100
Business Quality80/100
Revenue Performance75/100
Traffic Growth75/100
Marketing Efficiency42/100

Traffic Sources

paid36.6%
direct19.3%
organic17.3%
social11.8%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$2K

Google Ads estimate

Yearly Ad Budget

$19K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
away luggageEasy97K$0.25$10.4K
carry on luggage22K$1.01-
suitcases11K$0.84$5.9K
carry on suitcaseEasy4K$0.95$1.1K
luggage store1K$1.08$1.6K

Trustpilot Rating

4.3

1,033 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇳🇱Netherlands
30.6%
🇧🇪Belgium
16.1%
🇩🇪Germany
13.9%
🇮🇹Italy
11.6%
🇺🇸United States
8.7%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Onyxjourney

Is Onyxjourney a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Onyxjourney is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Onyxjourney safe to buy from? Is it a scam?

Onyxjourney has a Trustpilot rating of 4.3/5 based on 1,033 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (75/100).

What is Onyxjourney's EcomScout rating and what does it mean?

Onyxjourney has an EcomScout rating of S (75/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Onyxjourney generate?

Onyxjourney receives approximately 484.9K visits per year with estimated monthly revenue of $168.4K - $393.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Onyxjourney use?

We detected 16 Shopify apps on Onyxjourney, including Klaviyo: Email Marketing & SMS, Shop, Trustpilot and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Travel Accessories store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Onyxjourney. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Travel Accessories store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Onyxjourney Shopify store analysis • Travel AccessoriesOther • Unlikely Dropshipper • Rating: S

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