Traffic breakdown: SearchOrganic 38%, Direct 23%, SearchPaid 9%, DisplayAds 7%.
Product pricing: Average price of £985 — ≈ $1,251 USD. Positioned in the premium segment.
Best-selling product: Ladies Platinum Engagement Ring Match Wedding Ring (£750). Other top sellers include Wedding Band with Hand Engraved Leaves in Yellow Gold, Wedding Ring Sample Service, 1.5mm Claw Set Diamond Eternity Ring in White Gold.
How is the EcomScout Rating calculated? The C+ grade (27/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score.
Learn more about our methodology.