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Rug Editorial

rugeditorial.com
80/100
EcomScout

Rug Editorial receives an EcomScout Rating of S (80/100), ranking #133 out of 783,863 Shopify stores we track. This Rugs Home & Garden store attracts 2.8M visits per year with estimated revenue of $305.2K - $671.4K/mo. It offers 250 products at an average price of RON 582.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$305.2K - $671.4K/mo
Est. Traffic/mo
237.1K
Products
250
Top Market
FR (14%)
Top Channel
social (31%)
Trustpilot
4.9/5 (2,746)

Store Intelligence Summary

Traffic breakdown: social 31%, paid 24%, direct 20%, organic 13%.

Product pricing: Average price of RON 582 (range: RON 54 – RON 850). Positioned in the premium segment.

Ad spend: Estimated $1.7K/mo in paid search ($20.4K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.9/5 based on 2,746 reviews. Excellent reputation — customers rate this store highly.

Top markets: FR (14%), GB (10%), IT (9%).

Best-selling product: Rug Type 150 x 215 (RON 129). Other top sellers include Rug Type 185 x 275, Ines Modern Tiger Print Rug, Sandy Chic Leopard Pattern Rug.

How is the EcomScout Rating calculated? The S grade (80/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Rugs Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$2.8M/mo
Total Stores
236
Avg Revenue
$12K/mo
Top 10% Threshold
$85K/mo

Competition Breakdown

17%
31%
37%
7%
8%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Rugs market generates $3M/month across 236 stores
  • 8% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Rugs stores earn $85K+/month
  • This store outperforms 86% of Rugs competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
41.8%
Pages/Visit
4.0
Avg. Time on Site
4m 28s
Avg. Product Price
RON 582

Range: RON 54 - RON 850

Rating Breakdown

Trustpilot100/100
Traffic Growth85/100
Revenue Performance80/100
Business Quality80/100
Marketing Efficiency49/100

Traffic Sources

social30.8%
paid24.2%
direct20.3%
organic13.3%
referral3.2%

Marketing & Ad Spend

Monthly Ad Spend

$2K

Google Ads estimate

Yearly Ad Budget

$20K

Projected annually

Trustpilot Rating

4.9

2,746 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇫🇷France
13.5%
🇬🇧United Kingdom
9.9%
🇮🇹Italy
8.8%
🇳🇱Netherlands
8.1%
🇦🇹Austria
5.4%

Analysis

Strengths

  • Strong revenue performance and growth
  • Excellent traffic and growth metrics
  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Rug Editorial

Is Rug Editorial a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Rug Editorial is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Rug Editorial safe to buy from? Is it a scam?

Rug Editorial has a Trustpilot rating of 4.9/5 based on 2,746 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (80/100).

What is Rug Editorial's EcomScout rating and what does it mean?

Rug Editorial has an EcomScout rating of S (80/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Rug Editorial generate?

Rug Editorial receives approximately 2.8M visits per year with estimated monthly revenue of $305.2K - $671.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Rug Editorial use?

We detected 9 Shopify apps on Rug Editorial, including Shop, Judge.me Product Reviews, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Rugs store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Rug Editorial. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Rugs store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Rug Editorial Shopify store analysis • RugsHome & Garden • Unlikely Dropshipper • Rating: S

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