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Summits Outdoor

summits.co.uk
57/100
EcomScout

Summits Outdoor receives an EcomScout Rating of A+ (57/100), ranking #26,070 out of 1,188,149 Shopify stores we track. This Outdoor Gear Sports & Outdoors store attracts 187.0K visits per year with estimated revenue of $25.1K - $54.4K/mo. It offers 2.5K+ products at an average price of £99.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$25.1K - $54.4K/mo
Est. Traffic/mo
15.6K
Products
2.5K+
Top Market
GB (82%)
Top Channel
organic (79%)
Trustpilot
4.4/5 (694)

Store Intelligence Summary

Traffic breakdown: organic 79%, paid 6%, social 4%, direct 4%.

Product pricing: Average price of £99 (range: £1 – £400) — ≈ $126 USD. Positioned in the premium segment.

0

Customer trust: Trustpilot score 4.4/5 based on 694 reviews. Good standing with customers.

Top markets: GB (82%), US (15%), MX (3%).

Best-selling product: Rapala VMC Sunglasses Wire Cord (£7). Other top sellers include VMC Grip-R Finesse Jig Head, Mountain Equipment Men's Lightline Down Jacket (Obsidian/Acid) - X-Large, Mountain Equipment Men's Lightline Down Jacket (Navy) - X-Large.

How is the EcomScout Rating calculated? The A+ grade (57/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Outdoor Gear Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$29.8M/mo
Total Stores
8,284
Avg Revenue
$4K/mo
Top 10% Threshold
$69K/mo

Competition Breakdown

31%
34%
22%
5%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Outdoor Gear market generates $30M/month across 8,284 stores
  • 7% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Outdoor Gear stores earn $69K+/month
  • This store outperforms 95% of Outdoor Gear competitors
  • Low average order value ($0) — consider bundling or upsells
  • 620 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
50.4%
Pages/Visit
2.9
Avg. Time on Site
1m 47s
Avg. Product Price
£99

≈ $126 USD

Range: £1 - £400

Rating Breakdown

Trustpilot95/100
Business Quality80/100
Traffic Growth65/100
Revenue Performance48/100
Marketing Efficiency7/100

Traffic Sources

organic79.4%
paid5.8%
social4.0%
direct3.5%
referral2.8%

Trustpilot Rating

4.4

694 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
81.9%
🇺🇸United States
15.1%
🇲🇽Mexico
3.0%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume
  • High-quality product catalog

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Outdoor Gear Products

Products gaining popularity in Outdoor Gear right now, based on Amazon & Google Trends data.

Survival Kit, 262Pcs Survival Gear and Supplies with First Aid Kit Pouch and Crossbody Bag, Emergency Kit with Tent, Camping Axe Hammer, Survival Shovel w/Pick, Bug Out Bag Gifts for Men Women

Survival Kit, 262Pcs Survival Gear and Supplies with First Aid Kit Pouch and Crossbody Bag, Emergency Kit with Tent, Camping Axe Hammer, Survival Shovel w/Pick, Bug Out Bag Gifts for Men Women

56
$45.98
LifeStraw Personal Water Filter for Hiking, Travel and Emergency, Blue, 1PK | Water Filter for Hiking, Camping, Travel, and Emergency Preparedness, Removes Bacteria & Parasites

LifeStraw Personal Water Filter for Hiking, Travel and Emergency, Blue, 1PK | Water Filter for Hiking, Camping, Travel, and Emergency Preparedness, Removes Bacteria & Parasites

56
$14.99+17%
LHKNL Headlamp Flashlight, Lumen Bright Head Lamps LED Rechargeable Camping | Ultra-Light, with White Red Light, 2-Pack Waterproof Motion Sensor Headlight, 8 Modes for Outdoor Running Hiking Fishing

LHKNL Headlamp Flashlight, Lumen Bright Head Lamps LED Rechargeable Camping | Ultra-Light, with White Red Light, 2-Pack Waterproof Motion Sensor Headlight, 8 Modes for Outdoor Running Hiking Fishing

54
$17.99
LifeStraw Peak Series Personal Water Filter for Hiking, Camping, Travel, and Emergency Preparedness, 1 Pack, Mountain Blue

LifeStraw Peak Series Personal Water Filter for Hiking, Camping, Travel, and Emergency Preparedness, 1 Pack, Mountain Blue

54
$24.00+17%
See all trending Outdoor Gear products

Frequently Asked Questions About Summits Outdoor

Is Summits Outdoor a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Summits Outdoor is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Summits Outdoor safe to buy from? Is it a scam?

Summits Outdoor has a Trustpilot rating of 4.4/5 based on 694 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A+ (57/100).

What is Summits Outdoor's EcomScout rating and what does it mean?

Summits Outdoor has an EcomScout rating of A+ (57/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Summits Outdoor generate?

Summits Outdoor receives approximately 187.0K visits per year with estimated monthly revenue of $25.1K - $54.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Summits Outdoor use?

We detected 7 Shopify apps on Summits Outdoor, including Pre-Order, Shop, Judge.me Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Outdoor Gear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Summits Outdoor. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Outdoor Gear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Summits Outdoor Shopify store analysis • Outdoor GearSports & Outdoors • Unlikely Dropshipper • Rating: A+

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